Light at the End of the Funnel Podcast
Wanting online marketing solutions, with action steps, and mindset solutions...faster? You’re going to love Light at the End of the Funnel hosted by America’s foremost digital disruptor, Danielle Fitzpatrick Clark. One part the light (mindset and transformation) and the other part Funnels (and digital marketing). There’s something for everyone who’s on their journey in entrepreneurship. Click on our latest episode, share what you love and subscribe so you get INSTANT notifications when the next episode drops!
Episodes
Are You Speaking Your Ideal Client's Language? In our latest podcast episode, we dive deep into the concept of "A Day in the Life of Your Ideal Client" and how it can change up the game with your marketing strategy. Imagine walking a mile in your ideal client's shoes, understanding their daily struggles, aspirations, and the real impact your product or service can have on their lives. It's not just about telling them what you o...
Kick off your 2024 with a dose of inspiration drawn from digital disruption, entrepreneurial leadership, and transformation on an exciting new episode of the 'Light at the End of the Funnel' Podcast. In this episode, host Danielle Fitzpatrick Clark features special guest Kris Dehnert, Co-Founder, and CEO of Dugout Mugs.
Hear the stimulating backstory behind Dugout Mugs, Kris’ life-altering health event, and his distinctive approach...
Welcome to a thrilling new episode in season two of the "Light at the End of the Funnel" podcast. Our host, Danielle Fitzpatrick-Clark provides crucial insights into the transforming dynamics of entrepreneurship and digital marketing in the advent of 2024. Other topics explored include the significance of adapting to change and the concept of "True North" in business.
This episode guides you through how end-of-year planning varies ...
Did you know that the North Pole is on the move? It's true – our planet's northernmost point isn't as fixed as we once thought. In our latest episode, we dive into this a little more and extract a powerful lessons for entrepreneurs and digital marketers. 🧭 In "Planning Your 2024 Marketing And Sales," we explore the dynamic nature of the North Pole and how it mirrors the ever-changing landscape of digital marketing and sales. Jus...
Podcast Description:
🚀 Welcome to a special episode of our podcast where we dive into the dynamic world of LinkedIn Events! In this episode, we're revealing the secrets to consistently gaining 80 new subscribers every week through smart and strategic use of LinkedIn.
What You'll Discover:
- Conversion Rate Mastery: Learn how to capitalize on LinkedIn's average event registration conversion rates, which range from 2% to 5%. We'll...
Welcome to another episode of Light at the End of the Funnel, where we're all about turning your business hurdles into stepping stones. Today, we’re diving deep into a problem many of us face: "I don't need leads; I need clients." Can you relate?
Main Takeaways:-
Define Your Ideal Client: It’s not enough to know basic demographics; you need to understand their deep-rooted pain points and aspirations.
-
Offer Genuine Value Upfro...
In 2023, the entrepreneurial world has become a fierce battleground where innovation and disruption are not just buzzwords but the keys to success. Disruptive marketing is your ticket to standing out in this crowd. It's about daring to be different and engaging your audience in unique, memorable ways. So, let's dive into what makes disruptive marketing so powerful.
What Is Disruptive Marketing?Disruptive marketing shatters the sta...
Mastering the Business Pivot: Essential Steps to Success Pivoting in the ever-evolving world of business is both an art and a science. In our latest podcast episode, we unpack the complexities of this strategic shift and provide actionable insights for businesses at crossroads. 1. Evaluate and Understand: Before embarking on a significant change, it's essential to lay the groundwork. We discuss the importance of:
Data Analysis: D...
On today’s episode of Light at the End of the Funnel Podcast, I talk about something most entrepreneurs and business owners have faced from time to time. Being stuck (aka feelings of stuckness).
I lovingly refer to this as Tobey’ing, which I named after my childhood collie…and yup his name was Tobey.
Tobey was a herd dog and so he would run paths around our farm. He ran that path he made every day, so you can imagine how noticeable...
You know impactful influence when you see it right?
When someone speaks and writes from that place, those around them lean in, comment, share and engage in some way.
And those who have honed in their influence skills, have a way of acting as a catalyst that has people around them take positive action.
I dig into this on today's episode on Light at the End of the Funnel Podcast!
Want to subscribe to receive more podcast episodes? ...
Today we’re going to take a break from the normal automated funnel.
And I want to talk to you guys about something that works so well. If you have this one thing down then you are going to be successful…
You’re going to be successful in your business
You’re going to be successful in the partnerships you come across…
Because this is all about organic....
Go check out the show notes page to get our Metrics to Live by pdf download to ...
The one thing even the most successful people struggle with?
Confidence…
Yes, you heard that right – confidence is something that many people don’t have, especially when they’re doing something new and innovative.
As entrepreneurs and small business owners, there are moments where you’re stepping into a new situation or a new methodology or doing something that requires something of you that you don’t have all the steps for.
For ...
I often tell my clients and prospects… “I’m not a great salesperson…but I am one heck of a marketer.”
The reason I say that is because I focus my time on things differently than just getting the sale. Instead, I focus on…
- The customer journey
- The real problems my prospects face
- The real solutions I can give them
- I...
I have an unpopular opinion about the saying…
“Don’t reinvent the wheel.”
I’ve seen and heard it a lot in the entrepreneurial space and every time I see someone say it and post it within their content…I cringe.
I feel like it’s one of the most cringe-worthy, overused, and misrepresented statements out there for those entrepreneurs who are meant to be and teach innovators.
Because it’s not accurate. In fact, the wheel has actually...
Content…
Copywriting…
Conversions…
What does it all mean? When I first started in the online space, I came in to write. In fact, I’ve known since the 2nd grade I was meant to be a writer - I was better at writing than I was at reading from the very beginning.
And I continued to write throughout the years. I’ve published 3 bestselling books since, and you’re hearing it first, I’ve got another one in the works, and a workbook that s...
I'm a strategist, but sometimes...sometimes my clients come to me needing support in other areas.
A big one is fear.
Fear of failure...
Fear of success...
Fear of being a fraud (hint on this...if you're afraid of being a fraud, chances are you're not)...
Funny thing is, I've found this fear come up for myself from time to time, and I use a counterintuitive process to move through those feelings.
Listen in to find out.
A big burning question I get from people who are considering funnels is a fair question and a surprising one too.
Do I really need a website?
The short answer is yes. You need a website of sorts to put your details on so that ideal clients can reach out to you further.
Does it need to a 5-page website that has been expertly crafted, branded to a T, and peppered with professional photos of you in various different poses that in rea...
A lot of people ask this question.
“Do I even need a funnel?”
The short answer? Yes.
The longer answer? Yes. Yes. Yes.
But, you need to do something before you create your sales funnel. This one thing can save you time, energy, and money.
Going Rogue in your business...it's all about changing the way you see yourself and your experiences. Listen in as Danielle Fitzpatrick Clark, Digital Disruptor, gives you some perception shifts and your next action steps so you too can Go "Rogue" when it comes to your business.
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