Engaging Marketeer

Your brand won't collapse overnight... but it WILL erode when you stop living up to what people believe about you.

The moment someone realises you’re not delivering on your brand message, the damage is done. Trust fades, credibility slips and rebuilding it can take years - IF it ever comes back.

In this week’s episode of The Engaging Marketeer, Darren speaks with Martyn Thorp of Hera Creative about what really makes a b...

“What’s the point in a web designer being there?”

That’s the question Darren asks when a client says, “I love this site - just copy it for me.”

If you’ve ever had a client or prospect tell you how to do your job, promise “future work” instead of payment or pitch you a 50/50 “partnership” deal… this episode will hit close to home. In this week’s episode o...

Discover the secret to making buyers talk themselves into YES!

This is exactly what can happen when you guide prospects to question their own assumptions and see the problem for what it really is.

As David Angel shares in this episode of The Engaging Marketeer, most people shrink their challenges. Your role isn’t to exaggerate - it’s to help buyers see the true scale of the problem so they can make a confident decision ...

How many customers are you losing without even realising it?

On today's episode of The Engaging Marketeer, Darren reveals how a bad website doesn’t just fail to win new business - it actively drives people away. When someone checks you out online and sees something cheap or amateur, they'll assume that’s how you do everything in your business - and can you blame them?

It doesn’t matter if you get leads elsewhere. ...

Helping UK ex-pats build wealth through UK property investing!

Steve Cowgill isn’t your typical property investor. A British ex-pat living in the Middle East since 2013, Steve built his portfolio with one clear goal: creating security and opportunities for his family. Now, he balances financial success with family priorities and speaks openly about what really matters - stability, education and doing things the right way.

In ...

The secret to more reach on LinkedIn? Post content people actually care about!

Darren's off on another rant... but believe it or not, it's not just about car park drama. It’s about what gets people talking online.

It's about why you should be posting content that is actually interesting. Stuff people want to comment on. Stuff they’ll like, share and keep coming back to.

When you do that, LinkedIn rewards you. Your reach...

🚀 From military officer to property mogul!

In this week's episode of The Engaging Marketeer, Richie Miller shares how he went from having no property experience to owning and managing a multi-million-pound property portfolio. Starting with a single investment in Sheffield, Richie now manages everything from HMOs to a self-storage business that’s already bringing in big returns.

He talks about the lessons learned along the wa...

It's about to get personal 🔥

In this special takeover of The Engaging Marketeer, Peter Murphy Lewis sits Darren in the hot seat and asks the questions no one else does.

From award-winning comedian to expert marketer, Darren’s, shall we say, unique mix has drawn comparisons to “Gary Vee crossed with a stand-up.” But how do you take your authentic personality - even the quirks you may try to hide - and turn that in...

“It’s not a telling-off. It’s a criminal offence.”

In this week's episode of The Engaging Marketeer, health and safety expert Shabbir Halai breaks down what really happens when a business ignores safety laws - and it's not just a fine.

If a health and safety inspector decides to prosecute, it’s a criminal case. Directors can face personal liability. Supervisors can end up in court. Fines can hit hundre...

It’s always ‘just a joke’ - until it’s not

Darren has spent decades as a member of the Transformers community, which is often regarded as one of the most inclusive of its kind in the UK.

But in this episode of The Engaging Marketeer, he reveals how one Facebook post exposed a type of casual discrimination that’s often ignored - even in spaces that pride themselves on acceptance.

What started with a &ld...

Ever walked into a room and instantly felt the tension? Or felt completely at ease with someone you’ve just met?

In this episode of The Engaging Marketeer, Darren speaks with Donna Still about the energy we give off, how our bodies respond to it and how understanding this can help us reconnect with who we are at our core. From breathwork to overcoming limiting beliefs, it’s a fascinating conversation about tuning in to ...

What if you could turn any wild video ad idea into reality – without hiring actors, sets or a film crew?

In this week’s episode of The Engaging Marketeer, Darren does something completely different. He’s playing two video ads he created using Google Flow Veo 3 – AI software that lets you bring your ideas to life in ways traditional production simply can’t.

From a psychic trying to contact a missing web...

The Dragons might not have invested… but her hen hotel is still fully booked for the next two years!

In this week’s episode of The Engaging Marketeer, Darren sits down with Katriona Shovlin - founder of the UK’s first luxury boarding hotel for chickens and ducks.

What started as an unusual idea has become a full-time operation involving schools, prisons, universities - and a waitlist longer than most wedding venu...

“Don’t start your own business, it’s too risky.”

How many times have you heard that? Probably from someone who’s never run a business, never taken a risk and never stepped outside their comfort zone.

In today's episode of The Engaging Marketeer, Darren shares why listening to other people’s fears can quietly destroy your ambitions. That little voice telling you it won’t work? It might not e...

What if your marketing didn’t just sell a product - but told a story powerful enough to land you on Netflix?

That’s exactly what Peter Murphy Lewis is doing.

In this episode, Peter joins Darren to talk about his journey from SEO trailblazer to documentary producer, and how he’s helping brands create long-form storytelling assets that build trust, authority and serious commercial clout.

They also get into the chaos...

Ever been baffled by a “marketing expert”?

Some of those in the industry don’t "accidentally" confuse you - they do it on purpose.

They want you overwhelmed. Because if you don’t know what they’re saying, it makes them look smarter. And if they seem smarter, they think you’ll pay more.

In this week’s episode of The Engaging Marketeer, Darren calls out these so-called experts and arms you wi...

From zero experience to six-figure deals - with someone else footing the bill!

On this week’s episode of The Engaging Marketeer, Darren sits down with Suzanne Elsey, the property developer who’s grown her business by thinking smarter - not spending harder.

Suzanne shares how she’s used investor funding to get projects off the ground, turned tired spaces into high-value homes (including a one-bed flat she reworked ...

Target audience not engaging with your posts? Your content is going NOWHERE

In this week’s episode of The Engaging Marketeer, Darren is back on the warpath - and this time, he’s tearing into LinkedIn engagement pods.

You know the ones. A WhatsApp group full of business owners who’ve all agreed to like and comment on each other’s LinkedIn posts, regardless of what they say - because that’s what “b...

From pageants to Marvel – the many lives of Jaada Lawrence-Green!

Actress. Model. Singer. Business owner. Jaada Lawrence-Green started her career at the age of one - yes, one - and she hasn’t slowed down since.

In this episode of The Engaging Marketeer, Darren chats with Jaada about what it’s really like working in TV and film, how she ended up on Marvel’s Black Widow, and why she started a dressmaking busin...