Engaging Marketeer

What if hypnosis isn’t as mysterious as the films make it look? 🕰️👀

In this episode of The Engaging Marketeer, Darren chats with Turan Mirza from Feelgood Hypnosis about how hypnosis really works, why so many fears and phobias are learned behaviours and how changing the way we think can completely change the way we feel.

From spiders and public speaking to smoking, nail biting, flying, roller coasters and even a remarkable ...

Ever wondered what it’s really like behind the scenes of a legendary ad campaign? 

In this episode of The Engaging Marketeer, Darren Jamieson sits down with Kevin Chesters, the mastermind behind the iconic Moonwalking Shetland Pony for Three.

Kevin uncovers his journey from rejection letters to top strategy roles at agencies like Saatchi & Saatchi and Ogilvy. He reveals the secrets of how creativity really works in a...

What if doing nothing is costing you money? 🤯

In this week’s episode of The Engaging Marketeer, Darren sits down with Tristan Hartey of Hartey Wealth Management to break down how money really works in the real world… and it isn't the way most people think.

It starts with something simple. One pound. One year. One small gain. Then another. And another. Before you even realise it, those small increases are stacking, bui...

This week on The Engaging Marketeer, Darren chats with Joanne Finnerty of JF Recruitment about what it really takes to hire the right people and stand out when you’re looking for a new role.

Jo shares how she got started in recruitment, why she still loves it more than 30 years later and what businesses so often get wrong when hiring. They also get into practical advice for candidates, from writing a stronger CV and preparing...

Be honest…

When was the last time you properly researched a company before buying from them?

Not a big brand like Amazon or Apple - a business you'd never heard of before.

Did you read every page? Go through all the reviews? Check their terms, their history, their team? Or did you just skim it… and go with your gut?

That split-second decision is exactly what this episode of The Engaging Marketeer dives into. Darren br...

"From the age of 13, I believed I was unworthy, undeserving of respect and that I had to accept the violence I was enduring."

In today’s episode of The Engaging Marketeer, Larissa Astara Gray shares her powerful story of survival, strength and how she reclaimed her power in the wake of her deeply traumatic experiences - including breaking free from toxic cycles and recovering from a drug addiction. As the founder of Better Bo...

What if one of the fastest ways to build real wealth isn’t starting from scratch… but stepping into something that already works?

In this episode, Casey Ridley claims that, done right, franchising can be one of the greatest creators of wealth in the world. When you hear how it actually works behind the scenes, it starts to make a lot of sense...

He and Darren get into what most people never see - that it's not just abo...

Most people don’t think about dementia care… until they have to.

In this episode of The Engaging Marketeer, Paul Chambers shares how he went from a career in sales into the world of dementia care, and what that journey has taught him along the way.

This is an eye-opening conversation about what really happens when dementia enters a family’s life. From recognising the early signs, to getting a diagnosis, to naviga...

Want to start a business and make money straight away?

Of course you do. But what if the real goal shouldn't be quick cash at all?

In this episode of The Engaging Marketeer, Darren sits down with Cheryl White, founder of Apollo Care and a franchise consultant who has helped businesses across the UK turn their companies into successful franchise networks.

During their conversation, Cheryl explains a reality many new business owners ...

If your business can’t run without you, you don’t own a business. You have a job.

Most owners start with the same vision - more income, freedom and time. Then, reality kicks in, and suddenly you’re buried in the day to day of chasing sales, answering everything yourself and wondering why growth still feels hard.

In this episode, Rod and Darren unpack why so many businesses get stuck there and how to break out of i...

Going viral is NOT a strategy!

In today’s episode of The Engaging Marketeer, Bron Watson breaks down one of the biggest misconceptions in modern marketing: visibility without direction.

Likes and connections aren’t a strategy, and neither is going viral. Bron explains why marketing only works when the long, medium and short game are aligned, and why every action has to answer one simple question: what are we doing next?

Ever wanted to build a new life in another country?

In today's episode of The Engaging Marketeer, immigration expert Oleg Schindler reveals his experience of moving to Canada, and how others can follow the same path. This conversation goes far beyond visas and paperwork, however.

Oleg and Darren dive into how immigration systems work behind the scenes, the political realities shaping decisions and why these conversations matter whe...

We spend years studying for exams and learning job skills, yet no one teaches us how to manage the one thing that controls it all…

In this episode, Harry Mansfield explains how your thoughts drive your emotions, habits, resilience and, ultimately, your results. It's the difference between giving in and pushing through - between staying stuck and stepping forward.

Just like an elite athlete who crosses the finish line on mind...

Most businesses don’t struggle because they’re bad at what they do. They struggle because nobody finds them interesting enough to care!

Today's episode of The Engaging Marketeer is all about what actually makes a business stand out when everyone sounds the same, looks the same and says the same safe things.

From why so much marketing feels painfully boring, to how trust is really built and why relying on word of mouth a...

This is one of those conversations that stays with you long after it ends...

In this week’s podcast, Korina and Darren talk about clutter, comparison, social media pressure and the emotional weight we attach to our homes and belongings.

This goes deeper than organisation tips or tidy rooms - Korina reveals how our environments affect our mental wellbeing, how comparison with others wears us down and why being intentional with...

How many powerful ideas die because someone feels guilty for wanting more?

In today’s episode of The Engaging Marketeer, Meg Calvin shares what she kept seeing at conferences - people pulling her aside, lowering their voices and almost confessing their book ideas like secrets.

Not because their ideas were bad - but because they were wrapped in shame, fear and the belief that wanting to share their work, or earn from it, someh...

What if the reason clients remember you has nothing to do with your website, ads or emails?

Darren poses this simple question: What can you send, do or create that actually makes someone stop, smile and think about your business days or even weeks later?

Today's episode of The Engaging Marketeer is all about building real relationships in business. You'll hear why physical gestures or unexpected interactions can create trust and lo...

What happens when the career you worked so hard for no longer fits the life you are living?

In this episode of The Engaging Marketeer, Ann Currie shares her story of leaving the legal profession after nearly 20 years when she hit burnout, and questioned everything she thought success was supposed to look like.

She and Darren discuss the warning signs she ignored, the pressure of long hours and expectations and how a need for freedo...

More leads will not fix a broken business.

Spending money on SEO, ads or networking without a proper sales process is one of the fastest ways to burn through a marketing budget and see nothing in return.

In today's episode of The Engaging Marketeer, discover why marketing should never come first, how slow or inconsistent follow ups are doing more damage than you think, and why so many businesses blame marketing when the real issue ...