The Maker's Playbook
A podcast where we talk all about what it's really like to make a living from the things you make. Featuring candid interviews with other ceramicists and makers, as well as helpful business tips to make your side-hustle into a life-giving, viable business.
Episodes
The internet loves to talk about that magical “six figure business” milestone, but what if hitting that revenue number doesn't actually change your life the way you think it will? What if the real transformation happens when you stop chasing someone else's definition of success and start building systems that serve your actual goals—even when that means making decisions that feel uncomfortable or unconventio...
As makers, we often start with a vision of success that's more fantasy than strategic roadmap—believing that if we just work harder at making our beautiful pieces, it will somehow lead to a sustainable business. But what if the path to actually thriving as a creative is in repeatedly narrowing your focus, rather than doing more and more? What if doing less is actually what allows you to find that magical venn dia...
As makers, many of us feel pressure to choose between our creative passions and a more traditional career - but what if that's a false choice entirely? What if taking your craft seriously doesn't require abandoning a career you are equally passionate about? Melisa's journey from taking her first clay class as a 40th birthday gift to creating what she calls a "side saunter" shows us how blendin...
Recently there's been a lot of talk around whether or not you can make a full-time living as a studio potter, and most stories you'll hear about those who are seen as "studio potters" involve teaching regularly, running workshops, providing rental space for other artists, or maintaining multiple income streams beyond just making pots. But there are a few potters out there who truly make their livin...
Can you make a viable living from creating a wheelthrown mug that you charge $45 for? According to a video currently racing around the internet, the answer is no. But is that true? According to some of the past potters I've talked to here on the podcast over the last 4 years, that answer would be no, that's not true. In fact, they are making a living for their entire households.
On this episode we dig into 4 ...
What happens when we approach our artistic development not as lightning-bolt inspiration but as intentional practice—exploring the minute details that fascinate us while carefully choosing which external voices we allow to influence our work? Throughout her 23-year career, Martha Grover has done just that, and the iconic look of her distinct thrown and altered porcelain vessels reveals how a pragmatic approach to the ...
As makers, we often believe that stability - often in the form of continuous access to the same studio and materials - is essential for building a creative business, but Eva Champagne's nomadic journey reveals a different path. Throughout our conversation, Eva shares how she's built a ceramics practice while constantly relocating - from Florida to the Virgin Islands, Bali to Montana, and numerous residencies...
As makers, we often envy others' seemingly polished creative lives without seeing the winding path they took to get there. AnnMarie Cooper's journey from gallery employee to pottery gallery owner, cohorts program manager, and shared studio founder reveals how real artistic careers evolve through countless iterations - from taking community college classes and working in an 80-square-foot backyard shed to fin...
Missed Part One? Listen here!
Having established her community studio through careful listening and intentional growth, Amy Roadman now faces the challenge many creative entrepreneurs encounter: balancing business sustainability with personal fulfillment. What happens when you're finally the boss but struggle with pricing your work, protecting your creative time, and growing at the right pace? In Part 2, Amy share...
Transitioning from classroom teaching to entrepreneurship - In some ways it’s a huge shift, in others, it can be all too easy to maintain the old habits of overworking and prioritizing others’ needs over your own. So many of us can struggle with finding the balance between serving our communities or caring for ourselves. Is it possible to start a business and protect your own creative needs while helping others? What ...
Here on the podcast, we often talk about the delicate balancing act between creative fulfillment and business sustainability - a struggle that can feel overwhelming without guidance. What if finding the right mentor could be the pivotal moment that transforms your creative practice and career trajectory? When Lisa Orr sought out Betty Woodman as a mentor, it completely shifted her perspective on materials, giving her ...
Many of us learn to accept the aches and pains of making as just part of the creative journey, assuming sore wrists and "potter's back" are inevitable companions to our craft. What if the physical discomfort of creating could be significantly reduced through simple awareness and intentional adjustments to how we work? Elizabeth Schlatter, creator of The Aligned Potter, draws on her experience to show ho...
As an avid podcast listener, long before I ever started this show, I was always curious about what had happened to entrepreneurs and small business owners after the interview was over. was everything still working the way they described during that interview or had things changed? On this "Where Are They Now" series, we answer that very question of some of our past podcast guests. This week, I'm sitting...
As makers transitioning from hobby to business, we often forget the most powerful perk of self-employment: you're the boss who makes the rules, not just the employee doing all the work. What if setting clear boundaries, creating a sustainable schedule, and giving yourself permission to evolve creatively are actually your responsibilities as a good boss to yourself? As Amy Brummond shares her journey of artistic e...
Most of us dream of turning our craft into a thriving business, but what happens when achieving "the dream" — the large following, sold-out shop updates, and steady sales — still doesn't translate into a sustainable living? When former full-time potter Megan Sward faced this reality, she discovered that the gap between making work you love and building a viable business involves far more than just maste...
There is an underlying current of anxiety about keeping up with the latest trends and strategies, especially when it comes to running your business online (and even more especially when it comes to social media). But what if the real secret to success isn't about chasing every new thing, but rather embracing the "boring" parts of business? Trying every new trending strategy often leads to scattered effo...
When I last spoke with Sarah Wells Rolland, The Village Potters in Asheville, North Carolina was 13 years into it’s incredible, communal existence. And frankly (at least from my perspective) was a well oiled machine. With a residency program, community classes, a gallery, and 17 kilns it wasn’t on my short list wondering “gee, I wonder where they are now?” That is, until Hurricane Helene hit. And absolutely everything...
The ways in which our decisions in life are so interconnected it feels endless. The same is equally true in business, especially a ceramics business. And there's no way you stay in business, as a fully self-employed household with kiddos, while offering a $20 mug without thinking through all of that interconnectedness. My chat with Isaac Shue on this week's episode perfectly highlights how every step of our ...
When it comes to the topic of money, for many of us, it stirs up less than happy feelings. But in many ways, money is just data. Yes, it has an outsized effect on our lives and the decisions we do (or can) make, and that’s annoying as stepping on Legos. But, as much as we can feel a variety of emotions around money, finances are actually just neutral data points for us to track, recognize, and use to make decisions. I...
I had thought this solo episode would be some nice big grandiose end of year recap for you. I also, had intended it to actually air in 2024, but alas… here we are, kicking off 2025 with it. The plan was lists of what worked and what didn’t in our ceramics business this year and a nice, reflected wrap-it-all-up and make-it-make-sense so you can apply the lessons we learned to your own life in whatever way works for you...
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