The Powerful Content Podcast
Content has the power to connect us all. It’s up to you how you use it. Welcome to the powerful content podcast, your go to source for content creation, strategy and business inspiration. If you’re ready to create stand out content that gets you noticed and remembered or build an aligned audience who love you and are ready to buy from you, you’re in the right place!
Episodes
Do you lack confidence in your content?
In this episode of the Powerful Content Podcast, Mel Daniels addresses the common issue of lacking confidence in content creation, which hampers the ability to share powerful messages.
Mel discusses the reasons behind this lack of confidence, including comparisonitis, imposter syndrome, unrealistic expectations, and fear of failure.
She busts myths around confidence and explains its dyna...
We’ve all been conditioned, either directly or indirectly to believe certain things in our life. And when it comes to money and wealth creation (especially for women), those beliefs are often more ingrained than we realise.
In this week’s episode, I talk with Julia Scott, intuitive money mindset and finance expert about how we can identify these limiting beliefs, or money blocks, to achieve greater wealth in our lives.
She emphas...
Have you ever been told to do something a certain way and tried it, but it felt soooo wrong?
Whilst everyone has their own way of doing something, it doesn’t have to become your way. I want you to know that there’s always more than one pathway to a desired outcome.
In this episode of the Powerful Content Podcast, Mel Daniels explores the importance of creating content in a way that feels authentic and aligned with your strengths an...
Welcome to The Powerful Content Podcast
Subscribe on your favourite podcast app to be notified when a new episode is released each Thursday. Loved the episode? Leave me a review and let me know your ‘aha’ moment!
Do you use The Power of Content to your advantage?
In this episode Mel Daniels delves into the definition of powerful content, highlighting its human-centric nature over AI-driven content and emphasising content crea...
The Power of Content is Mel Daniels’ new book and in this episode she takes you behind the scenes and features five women who were influential in her own business journey as well as the process of writing the book.
In the episode Mel covers the importance of business friendships, redefining your content marketing language to be more heart-centred, the role of purpose and energy in content creation and insights into the book structu...
Do you find goal setting difficult to do?
In episode 107 of the Powerful Content Podcast, Mel Daniels speaks with Sara Mayer, a goal-setting expert and the owner of Sara Mayer Consulting.
Sara shares insights on how to manage hectic schedules and convert them into manageable tasks, emphasising the importance of setting and achieving personal and business goals.
They discuss the significance of reflection, the role of measurabl...
Do you think that in order to be visible you need to be an extrovert?
In this episode of The Powerful Content Podcast, Mel Daniels dives into the topic of visibility, especially for introverts, debunking the myth that only extroverts can be visible in content creation.
Mel emphasises that visibility is about making it easy for your ideal client to find you, not about being everywhere or being the loudest. She also shares practic...
This discussion about inclusivity with Louise O’Reilly gives us strategies to overcome unconscious bias.
Louise shares her expertise and personal experiences, emphasising the importance of acknowledging different cultures and perspectives to create an inclusive business environment.
We discuss strategies to foster inclusivity in content and the necessity of viewing inclusivity as an integral business practice rather than an add...
AI is a huge help for content creation, but how can you avoid being same-same?
In this episode, Mel talks about the importance of infusing personal touch into content creation, especially in the technological era of AI creating increasingly generic content. By staying unique with your content to connect with your audience and humanise your business you’ll stand out and be remembered. She highlights the three key areas to include i...
In this episode Mel and Jenn cover:
✨ How communities and audiences differ and why we need to focus our marketing efforts into growing communities
✨ What’s emerging in the tech space to make marketing our business in 2024 simpler and easier
✨ The secret to consistent marketing and why it matters in 2024.
Where to find Jenn
- Facebook: https://www.facebook.com/jenndonovan.au
- Instagram: https://www.instagram.com/jenndonovan...
Do you wish that you could create a content strategy that’s both sustainable and actionable?
In episode 102 of the Powerful Content Podcast, Mel talks about the importance of a content strategy for a business.
This episode isn’t about the ‘shoulds’ when it comes to content creation, but rather how you can implement a strategy that feels good and one that you’ll actually use!
Mel covers:
✨ What a strategy is, and what it isn’t
...In episode 101 of the Powerful Content Podcast, host Mel Daniels speaks with Steph Gobrael, founder of S38 Business Management, on the importance of achieving a work-life balance to enhance productivity and personal satisfaction.
They discuss Steph's transition from the corporate field to entrepreneurship prompted by her desire to spend quality time with her family.
Steph also shares her strategy on planning, practicing self-ca...
Are you looking to increase the impact of your content? If you’re here I know that as a purpose-led entrepreneur you want to serve your clients through content that makes a difference.
In this episode, Mel covers:
✨ How trends are not the only way to increase the impact of your content
✨ The 5 foundational elements you need to include in your content marketing instead
✨ Why being more YOU is so important to your success (and h...
In this episode Mel and Emma cover:
✨ Why we need to sell but why so many find it hard or icky
✨ How to reframe your stories about selling so that you get in and do it
✨ A simple framework for selling that works every time
Where to find Emma
- Instagram: www.instagram.com/emmarmcqueen
- Facebook: https://www.facebook.com/emmarmcqueen/
- LinkedIn: https://www.linkedin.com/in/emmamcqueen/
- Website: www.emmamcqueen.com.au
...
In this episode Mel covers:
✨ What 2024 looks and feels like at Meld HQ
✨ Her word of the year and how she’s bringing it to her business
✨ Ways in which she’s bringing her content objective to life in Q1
Links mentioned in this podcast
If you enjoyed listening to this episode, then you’ll also love:
Episode 55 – Celebrating a year with Adam Daniels
Episode 76 – Creating friction-free cont...
This week we're revisiting one of the most downloaded episodes of 2023.
In this episode Mel covers:
✨ The 5 questions you need to ask yourself if you’re not making sales
✨ How to set yourself up for growth in other areas of your business besides revenue
✨ The reason you need to join The Content Effect
Links mentioned in this podcast
The Unboring Ideal Client Avatar
If you enjoyed listening to this episode, ...
Today we're re-visiting one of the most downloaded episodes of 2023.
In this episode Mel covers:
✨ What a funnel is and why you need one
✨ The 4 different ways she approaches filling her funnel. Steal her ideas!
✨ What to focus on if your funnel isn’t working for you
Links mentioned in this podcast
Grow your business with content – Mastery Week
If you enjoyed listening to this episode, then you’ll also love...
In this episode Mel covers:
✨ 3 things that stand out in 2023
✨ Finding gratitude, learning and growth even in the tough times
✨ How looking back can help you look forward, especially when it comes to your content
Links mentioned in this podcast
Content review and planning guide
If you enjoyed listening to this episode, then you’ll also love:
Episode 55 – Celebrating a year with Adam Daniels
Episode 84 – Finding purpose in your...
Between recording and publishing this episode significant changes occurred with Emma’s business! The new name is Mojo Physio Co, but they still stand for consultative practices that have you at the heart of your journey.
In this episode Mel and Emma cover:
✨ How a mission and vision statement can be the start of a business focused on client retention
✨ The role an ethical framework plays in your business success
✨ The key ind...
In this episode, Mel covers:
✨ The 5 things you need to do to stay relevant in 2024 with email marketing
✨ Insights into the new Google and Yahoo updates and what it means to your business
✨ How using email marketing human-first practices will always win out in the end
Free resources
- Content review and planning guide
- Unlock your content archetype quiz
- The un-boring ideal client avatar
- The Content Roadmap
Links...
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