Profit With A Plan
Marcia & her guests share business growth ideas so that you can create strategies that increase your profit, drive your growth, and plan for your future sale. Our informative topics cover areas around increasing revenue, boosting profit, business management, leadership, team building, marketing, sales, and pre-exit planning. Join us each Tuesday for a half-hour conversation that is sure to give you a couple of ideas that you can add to your business right now. You can also check us out in video format on www.Youtube.com/ProfitWithAPlan We love to hear your comments & questions. Don‘t forget to subscribe to get updates on future shows. Thanks for joining us today!
Episodes
You can spend weeks fixing sales, marketing, staffing, pricing, or operations and still see nothing improve. Sometimes the issue is not that your solution failed. You may simply be solving the wrong problem.
Sharon Hess joins Marcia Riner to explore how business owners can separate symptoms from root causes, challenge assumptions, test smaller changes, and decide...
SEO suddenly seems a lot more complicated. Business owners are being told they need SEO, AEO, GEO, AI optimization, and whatever acronym comes next just to stay visible.
Matt Diamante cuts through the noise and explains why the fundamentals of getting found have not changed nearly as much as the terminology. You’ll hear how search intent,...
Your business can be growing, profitable, and busy while still leaving you underpaid. Marcia Riner talks with CPA Natalie Hoenig about the gap between business revenue and personal wealth. They uncover where money quietly disappears through unprofitable clients, scope creep, payroll, advertising, cash decisions, taxes, and owner spending, plus w...
Spending hours creating content without a clear return? Marcia Riner and business coach Kenneth Kollasch explore why small business owners get stretched thin, how to choose one marketing platform, and what makes messaging relevant to potential buyers. Kenneth explains the three stages of marketing: curiosity, enlightenment, and commitment. He also outlines...
If your business keeps demanding more of your time, better productivity may not be the answer. You may need to make the right hire.
Darren Tompkins explains how owners can recognize when it is time to hire, identify the role the business actually needs, avoid panic hiring, and build a company culture that supports both performance and a better quality ...
If you stepped away from your business, would the profits, customer relationships, and daily decisions keep moving without you? Marcia Riner talks with Nitin Khanna, founder and president of N3 Business Advisors, about why a profitable business isn’t automatically transferable. They explore owner dependence, customer concentration, management succe...
You can have the right strategy, a good offer, and years of experience and still keep building a smaller business than you actually want.
Marc Hildebrand joins Marcia Riner to explore the beliefs and automatic reactions that can quietly shape business decisions. They discuss why working harder often creates more complexity, how better questions create n...
Your business can be growing while the reason behind that growth remains surprisingly unclear. And when you do not know what is actually producing your results, changing the wrong thing can quickly expose how fragile that success really is.
Joel Miller, co-founder of The Sky Floor, explains what he calls an “accidentally successful” busin...
Stop Chatting With AI and Start Building With It
🎯 Episode SummaryMost businesses are already using AI.
But if your process still looks like this, open a chat, type a prompt, copy the answer, paste it somewhere else, then repeat the whole thing tomorrow, AI is still depending on you to move the work forward.
In this episode of PROFIT With A Plan, Marcia Riner talks with Alane Boyd, Co-CEO of Biggest Goal, about w...
When calls, follow-up, scheduling, customer communication, content, and everyday decisions keep landing on you, the business becomes harder to grow and harder to enjoy.
Andrea Palacio learned this after buying a landscaping company that began falling apart within days of closing. She shares how she rebuilt the operation with stronge...
Your business may look profitable on paper, but would it still work if your most capable employee took two weeks off?
In this episode of Profit With A Plan, Marcia Riner sits down with Levi Lawrence, Managing Partner at Iron House Pro, to talk about the hidden operational debt that quietly puts founder-led comp...
When every decision feels urgent, business owners can slip into overthinking, second-guessing, or pushing harder without getting clearer. Eugene Berezin shares how a simple executive meeting with yourself can help you slow down, listen to the different parts of your mind, and make more grounded decisions.
Th...
More leads and more customers do not always create more profit. Sometimes the clients taking the most time, support, and attention are quietly pulling resources away from the clients that are truly helping your business grow.
Christine Day joins Marcia Riner to explain how businesses can identify their Hi...
Starting a business from zero can drain your time, money, and energy before you ever build momentum. Corey Parchman joins Marcia Riner to explain why buying an existing business may be a smarter path for entrepreneurs who want cash flow, customers, employees, and systems already in place.
You will hear...
Sales often lands squarely on the CEO’s plate, leaving little time for leadership, strategy, or growth. Greg Grand shares how business owners and sales leaders can use AI to speed up research, improve prospecting, prepare for better sales conversations, and build a more repeatable sales process.
You will also hear how to know when it is time to hire y...
Your business may be making money, but that does not always mean it feels stable, clear, or easy to run. Many owners are profitable on paper while still dealing with cash flow surprises, scattered decisions, and plans that never make it into daily action.
In this episode of Profit With A Plan, Marcia Riner talks with Paul Sweeney about why profitable businesses ...
Your best employees may not be leaving because of pay, perks, or culture. They may be leaving because they see a stronger future somewhere else.
In this episode, Marcia talks with talent retention expert David Alemian about why traditional retention strategies often fall short, how turnover quietly drains profit, and what business owners can do to keep the skilled ...
Your business may be growing, but that does not always mean it is becoming more valuable. If every decision, client issue, team question, and operational fire still runs through you, the business may be too dependent on the owner to scale or sell well.
In this episode of Profit With A Plan, Marcia Riner talks with Thomas Rechtien, known as “the fixer,&rdquo...
Are you pricing based on the real transformation you deliver, or are you still charging for your time? In this episode of Profit With A Plan, Marcia Riner talks with Audrey Faust, MBA, The Manifesting CFO™, about why successful business owners may still be underpricing their work, even when they are delivering powerful results.
Audrey shares why hourly pric...
Email inboxes are crowded, phone calls are screened, and customers are harder to reach than ever. Meanwhile, the one notification people still pay attention to is sitting right in their pocket.
In EP346, Marcia Riner sits down with Amanda McGuckin Hager, CMO and CRO of TrueDialog, to discuss how businesses are using SMS and the new world of RCS messagin...
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