She's That Founder: Business Strategy, Time Management and AI Magic for Impactful Female Leaders

She's That Founder: Business Strategy, Time Management and AI Magic for Impactful Female Leaders

You’re listening to She’s That Founder: the show for ambitious women ready to stop drowning in decisions and start running their businesses like the confident CEO they were born to be. Here, we blend business strategy, leadership coaching, and a little AI magic to help you scale smarter—not harder. I’m Dawn Andrews, your executive coach and business strategist. And if your to-do list is longer than a CVS receipt and you’re still the one refilling the printer paper... this episode is for you. Each week, we talk smarter delegation, systems that don’t collapse when you take a nap, and AI tools that actually lighten your load—not add more tabs to your mental browser. You’ll get: Proven strategies to grow your revenue and your impact Executive leadership frameworks that elevate you from manager to visionary Tools to build a business that runs without burning you out So kick off your heels—or your high-performance sneakers—and let’s get to work. Tuesdays are deep-dive episodes. Thursdays are quick hits and founder rants. All designed to make your business easier, your leadership sharper, and your results undeniable. If you’re ready to turn your drive into results that don’t just increase sales but change the world, pop in your earbuds and listen to Ep. 10 | Trust Your Gut: Crafting a Career by Being Unapologetically You With Carrie Byalick

Episodes

July 15, 2025 4 mins

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Pretending you're unbothered as a leader? It’s like wearing emotional Spanx; smooth on the outside, can’t breathe on the inside.

In this short and sharp episode, I’m calling out the pressure to perform instead of lead, and why trying to appear polished can actually kill connection, creativity, and trust on your team. I’ll share one cringe-but-true moment that changed the way I show up and give you a mindset shift ...

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Every founder is running systems even if they’re chaos.

In this episode, I’m naming the three hidden systems that high-achieving women accidentally build that lead to bottlenecks, burnout, and stalled growth. These are the survival systems that got your business off the ground… but now they’re costing you time, clarity, and peace.

If your calendar is full, your team depends on you for everything, or you're constant...

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Are you cramming 40 hours of work into a 20-hour week? If you're the approvals queen, the Slack oracle, and the one everyone’s waiting on; you're not running a business, you’re babysitting one.

In this episode, I walk through the real cost of being the bottleneck (yes, even the invisible kind), and how to get out of it using a three-part delegation system that’s saving me, my sanity, and my business. If your ...

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Hey founder friend, if you're overwhelmed, overbooked, and over it? 

Delegation is your way out.

In this episode, I’m sharing the moment I realized I was the bottleneck in my own business and how I started shifting from gatekeeping to truly leading. We’ll talk about the fear behind control, why martyrdom is not a business model, and how giving trust first (not last) is the move that changes everything.

If your team ...

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Ever had that stomach-drop moment when someone gives it to you straight? I did, right in the middle of a team Zoom. I thought I was being empowering, but what they really needed was clarity. And they told me so.

That moment was uncomfortable…and it completely changed my leadership. In this episode, I’m sharing the feedback framework I now use to lead with more direction, connection, and confidence, and how you can too....

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If giving feedback makes you feel like the bad guy… let me ask you this: when was the last time silence got you the result you actually wanted?

In this quick hit, I’m sharing the story of a client who learned—painfully—that staying quiet to “protect” someone’s feelings can backfire in a big way. And I get it. You built your business on excellence and empathy. But here’s the truth: silence isn’t empathy. It’s sabotage.

I...

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Let me be real: I didn’t expect to hit record this year while juggling caregiving, teen stress, a fifth round of COVID, and still trying to run a business. But here we are.

This episode is for every high-capacity woman trying to keep it all together. I’m not here to glorify burnout or pretend everything’s fine, I’m here to share the Realign framework I created when my life cracked wide open and my business model didn’t...

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I used to wonder where all my time was going — until I realized AI could give me a whole lot of it back.

In this episode, I’m sharing 10 AI tools that save me over 60 hours a month and help me lead, create, and scale with way more ease. These are tools I use in real life — in my business, with my team, and in the messy in-between moments.

This isn’t just about tech—it’s about closing the gender gap in AI adoption and cl...

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What if your voice could become your most powerful leadership tool?

In this episode, Samara Bay—Author of Permission to Speak and Coach to Hollywood stars and badass CEOs—hands you the keys to turn your voice into a superpower. We’re diving into how to silence that inner critic who just loves to tell you you're not enough, so you can step up to the mic, command respect, and shatter outdated stereotypes. 

Samara bre...

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You know those moments when life throws you a major plot twist, and you’re left wondering what the heck to do next? 

In this episode, we sit down with the unstoppable Nika Stewart, who didn’t just face a cancer diagnosis—she flipped the script on it. Nika took what could’ve been a devastating setback and turned it into a masterclass on resilience, embracing imperfection, and showing up authentically. 

She proves that yo...

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Do you feel like you're stuck in a cycle of transaction after transaction, struggling to build lasting connections in your business? Or maybe you're unsure how to identify the right opportunities to grow your company into something more aligned with your vision?

In today’s episode of My Good Woman, I sit down with Jessy Grossman, founder of Women in Influencer Marketing (WIM), who built a thriving agency from...

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Big News Alert, Fabulous Leaders! 

Dawn Andrews here, and today I’m bringing you something bittersweet but oh-so-exciting. After 63 amazing episodes of "My Good Woman," we’re stepping into a brand-new era together. 

Yep, it’s official: we’re rebranding!

Say hello to She’s That Founder—the next evolution of the podcast you’ve come to love. But don’t worry, we’re keeping all the juicy bits you adore: practical ti...

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Are your hiring decisions costing you time and money? 

The truth is, building a high-performing hybrid team is the key to saving resources and boosting productivity. When you bring the right people on board, you’ll not only prevent costly communication breakdowns but also create a cohesive team that collaborates effortlessly—even across time zones.

In this episode, I’m breaking down 6 strategies to hire smarter, foster ...

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What happens when a successful entrepreneur, fierce advocate for women’s health, and accidental CEO takes the helm of a game-changing business? 

In this episode, Dr. Catherine Birndorf, founder of The Motherhood Center, shares the challenges of scaling a business in the healthcare industry while staying true to her mission.

If you think running a business is tough, wait until you hear how she’s reshaping the maternal me...

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August 13, 2024 17 mins

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Are you tired of sales feeling like a never-ending game of cat and mouse? 

In this episode, I’m spilling the beans on how to close deals faster by understanding your client’s unique buying type. I’m talking about transforming those ho-hum pitches into irresistible offers that cut your sales cycle in half and pump up your profits. 

You’ll also get the inside scoop on the psychological triggers that tu...

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Ever wondered what it really takes to build a business from scratch?

In this episode, you'll get a peek behind the curtain as I coach Rebecca, a budding entrepreneur, through the gritty, real-life challenges of starting her personal training and wellness business. 

During the session, we're using a personal branding document alongside ChatGPT to help Rebecca create her bio and ideal client avatar. We're i...

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Picture this: a teenage passion turning into a global empire, complete with the rollercoaster of entrepreneurial highs and lows. 

In this episode, Octavia Gilmore, founder of Creative Juice, dishes on everything from bouncing back after a soul-crushing review to harnessing the power of AI to skyrocket her business. She spills the tea on the magic of a multicultural team, the real-deal challenges of scaling up, and how ...

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Did you know that listening could be your superpower in business?

In this episode we’re celebrating World Listening Day by exploring the incredible impact of active listening on your business and personal life. 

Learn how this essential skill can boost your client connections, strengthen your team’s productivity and morale, and help you manage conflicts with empathy and effectiveness. I’ll give you practical tips to enh...

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Can technology really boost your business growth? 

Today, we are diving into the transformative role of technology in business growth, exploring game-changing tools and innovations that can help you scale your business efficiently. 

Whether you're feeling overwhelmed by the tech landscape, or eager to try new tools, this episode is packed with actionable tips, and is your guide to harnessing technology for ultimate...

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Is hiring a paid mentor the secret to unlocking your business’s full potential with one key move—sounds dreamy, right?

From real-world success stories and hard-earned wisdom from those who’ve been there, and done that (like me) we're exploring the make-or-break decision of hiring a paid mentor.

But wait, there's a catch: we'll also dish on the financial risks and rewards, so you can make a smart, informed...

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