Anything But Typical

What can Navy SEAL training teach you about leadership, business, and life?

In this episode of Anything But Typical, Gary and Ben sit down with retired Navy SEAL Lieutenant Commander Tim Cruickshank, founder of Bone Frog Coffee Company, to break down the mindset, discipline, and team-first philosophy that shaped his journey.

Tim shares how elite military training—including BUD/S and combat deployments—built t...

Episode live date: March 10

Name of show: Anything But Typical Podcasts

Episode number and title: Episode 164: The Power of Relationships in Business and Life with Ashley Tison

Brief summary of show: What if the most important business question has nothing to do with business? In this episode, Ashley Tison shares the powerful question he returns to over and over again: “If I were given six months to live, what would be my regrets?”...

“I’ve been poor before. That doesn’t bother me.” – Cathy Maday Cathy didn’t grow up around startup jargon or leadership books. She grew up on the Bad River Indian Reservation in northern Wisconsin. Work wasn’t a phase. It was how you made things possible. You did chores, took odd jobs, & learned early that no one was coming to rescue you. There was freedom in that. By 12, Cathy was holding her first paper paycheck. She has...

“I closed the biggest deal of my life playing Candy Crush on my phone over Zoom… I could do this in my sleep at this point.” — Lauren Goodell One moment, Lauren Goodell was operating at the highest level — thriving in corporate tech, leading the room, closing deals most people never touch. And then, something became clear. The work wasn’t hard anymore. The risk was gone. The challenge had faded. What once demanded everything sh...

“I’d like people to say this guy lived life with no regrets.” – George El-Hage There are moments in life when something small reveals something big. For George, it was a note on his desk praising his performance… along with a $5 Tim Hortons gift card. It wasn’t the amount that bothered him. It was the message underneath. Years of effort reduced to something transactional. Something polite. Something small. That’s when he knew...

“It’s the fleeting moments of bliss — being connected to your family in a real, meaningful way.” – Daniel Hearl Dan has a big job. Really big. He leads a 300+ person sales organization inside a Fortune 100 company. It’s not what he talks about most. In fact, he rarely talks about titles, quarters, or wins at all. What he talks about is time — with his kids, with his family, & in life outside the day-to-day grind. It’s not...

“Belief isn’t a feeling — it’s a decision.” – Dean Otto One moment, Dean Otto was living life on his terms — an avid cyclist, athlete, & high-achieving leader. And then, everything changed. On what should have been a routine morning bike ride, an F-150 — a truck weighing more than two tons — struck him from behind. The impact shattered his spine. Doctors gave him a 1–2% chance of ever walking again. In that instant, his fu...

“I like to solve problems, & I never give up.” – Martin Kenneth Lopez Most founders talk tough. Kenneth grew up in a place that required it. Lima, Peru — beautiful on the surface, unforgiving underneath. Corruption. Precarity. An environment built to break entrepreneurs. There’s no help desk in a place like that. You either solve problems… or you get swallowed. That wiring became his operating system. So, when he launched ...

“I think if I’m gonna be remembered some way, it’s for the way I’ve served & helped others.” – Jim Marascio Seven-year-old Jim dreamed big — Notre Dame quarterback, Heisman, NFL Hall of Fame. But he grew up in Augusta, ME, where you chose something steady & respectable. His parents were educators; the path was predictable. So, when it came time for a career, accounting felt “right.” Until he looked around & thought...

“Entrepreneurship is scary as well as compelling in a weird way.” – Shay Prosser That’s the quiet admission of someone who’s lived the tension of building something that matters—between fear & purpose, risk & reward—and kept moving anyway. Shay started in chaos: a newborn on the floor, the economy unraveling, & a business idea that couldn’t wait for permission. It wasn’t perfect timing; it was purpose knocking early. ...

“I don’t give advice to my kids. I lead by example.” – Mark Fujiwara Mark’s compass isn’t a slogan on a wall—it’s lived. Born to a Japanese father and Chinese mother, he grew up between two worlds that both valued humility, presence, & community. ✨Wabi-sabi: embrace the cracks & fill them with gold. ✨Ichigo ichie: the sacredness of one moment. ✨Kaizen: one small improvement, every day. ✨Ikigai: doing work that gives lif...

“I don’t take no for an answer, & I’m kind of a warrior for kids in foster care.” – Susanna Kavanaugh That line doesn’t come from a podium. It comes from a mom who’s loved, lost, & chosen to love again. At 18, Susanna placed a child for adoption, a wound so deep it could have ended her story. Instead, it fueled her purpose—to shoulder the ache of kids in broken systems & fight to change their stories. Years later, s...

“You have an opportunity to take your natural skills and put ’em in a place that they aren’t naturally found.” – Rob Norris That’s not advice. That’s a dare. Because it’s easy to keep your talents where they stack neatly, to stay in the aisle with the labels facing forward. Safe. Predictable. Comfortable. Rob refused the shelf. He dropped sales skills into technology. Made early websites usable before usability was a word. ...

“I am staying.” – Jack Barsky Three words on a dirt road. Three words that ended one life & cemented another. Three words that turned a mission into a calling. Because by the time Moscow ordered this KGB agent home, Jack wasn’t just a spy with a cover story. He was a college valedictorian, a successful corporate executive, a father raising a little girl who’d stolen his heart. Piece by piece, he had built a life in America. ...

“I became an American & said goodbye to them [the KGB].” – Jack Barsky Sounds like the opening line of a spy thriller. Except this one’s real. For a decade, Jack lived undercover in the U.S. as a KGB agent. His mission wasn’t excitement. No tuxedos. No martinis. Just the discipline to disappear — and never get caught. And he did it so well that he not only avoided capture — he built a whole new life. A college valedictoria...

"I thought my calling was to be a Catholic priest." – Ryan Monk It wasn’t a whim. Ryan devoted years — undergrad, master’s, a year of theology in seminary — to answering what he believed was his life’s purpose. But somewhere along the way, a quiet unease began to grow. His head said priesthood but his heart whispered his gifts might belong in a different kind of service — one with a family at the center & a new way of walkin...

“That’d be impossible… unless?” – Andrew James

How do you respond when life throws a punch?

If you’re like most people, when you hit a wall, you just push harder—longer hours, more stress, hoping brute force will somehow get you through.

If you’re like Andrew, you stop. Take a breath. And then ask the simple question that’s carried him through every tough season: “What would have to be true for this to work?”

That single question h...

“It’s me just wanting freedom… freedom to make my own choices & live life on my terms.” - Ron Weatherly Ron didn’t start his waterproofing company, Dry Pro Foundation and Crawlspace Specialists, with a business plan, angel investors, or even a clue how to fix a foundation. He started with a crawlspace, raw knees, whatever tools he could scrounge, & a spark of rebellion. Because he knew what he didn’t want… Another layoff...