It Ain’t Wrong to be Strong Podcast

This is a wake-up call for men sleepwalking through life. Rob doesn’t sugar-coat it—he rips through the noise of mainstream narratives, televised sport, and engineered division to expose the psychological war we’re living in.

Being the cheapest is a race to the bottom. Get paid for the transformation you cause, not the time it takes. Focus on being the best example of your craft you can possibly be being the only person who can do what you do, and the right people take notice.

As men in modern day society, we have to stop oversharing; downloading our problems onto unworthy ears. People who don't deserve to hear our back story. It drains masculine energy, and they profit from it. Surround yourself with men who want to help you level up and start solving your own problems because you created them. They're your responsibility to take ownership and accountability of.

“Truth, Service, and the Four-Dimensional Framework”

This isn’t coaching. It’s initiation.

RAMMFIT, MOUKO KAI KARATE and It Ain't Wrong to be Strong Podcast Series founder Rob James returns with a raw, unapologetic transmission marking the rise of the Four-Dimensional Coaching and Mentoring Framework—a 13-month path for men ready to reclaim total internal sovereignty.

The system is often stacked against men, and reacting emotionally or seeking revenge only plays into the hands of those trying to neutralise masculinity. Take ownership of your circumstances, embrace discipline, and turn pain into power. No matter how unfair the situation may seem, self-improvement is the only way to reclaim control.

Loss and grief are inevitable parts of life, but overcoming them is essential for growth, happiness, and overall well-being. While grieving is a necessary process, staying stuck in sorrow can prevent you from living up to your true and fullest potential. We hope you find this of value.

The Circle of Five refers to the idea that you are the average of the five people you spend the most time with. Your closest friends influence your mindset, habits, success, and overall outlook on life. If you want to level up in life, evaluate your inner circle—because the company you keep shapes your future.

Judgment is an essential part of life. Every decision we make—from the people we surround ourselves with to the opportunities we pursue—depends on our ability to evaluate situations and act wisely. Making better judgments isn't just about avoiding mistakes; it’s about creating a life aligned with your values, protecting your well-being, and unlocking your full potential.

What's our point of difference? We know what we are sharing with is true because we have lived it ourselves.