BlueStar Nation

BlueStar Nation

BlueStar Nation is the podcast that tackles the hot topics, trends, and emerging technologies impacting the specialty IT reseller channel, software companies, MSPs, and hardware manufacturers. Hosted by John Martin & Dean Reverman. Tell us what YOU want to hear about: nation@bluestarinc.com

Episodes

December 4, 2025 51 mins

The interest in RFID has never been higher, but what's driving it, and how can the channel capitalize on this momentum? This week, we have an all-star panel: Zebra's Patti Blessing, AIM Global's Mary Lou Bosco, and GS1 US's Teresa Williams. What does the RFID market look like from a broad perspective and within the channel? How are standards and mandates helping guide RFID adoption in industries like retail and healthcare? Is RFID ...

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It's the 250th episode!!! We like to celebrate milestones with fun topics, and having this one fall on Thanksgiving presented the perfect opportunity to discuss the tech we are thankful for with Sarah Schlueter. First, we share our takes (some quite controversial?) on the Thanksgiving holiday, the food, and leftovers. Then, what tech makes our personal and professional lives better, and we wouldn't want to live without? You'll also...

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Visitor management is an oft-overlooked opportunity for resellers in industries they already serve, especially education, healthcare, government, and any enterprise where security, protecting sensitive information, or employee and guest safety are prioritized. This week, Epson's Michael Weitz joins to explain the challenges of outdated or traditional visitor management, where you should be looking for business, and why color-printi...

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BlueStar Academy is our new training program designed to help VARs, ISVs, and vendors give their new (or veteran) sales reps access to education on core technologies, industries, and skills to grow as a solution seller. This week, Mike Monocello, BlueStar Academy program leader and training specialist, explains what executives and managers want from these trainings, how he's building courses, and what attendees can expect. Pay atte...

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Labeling in fast-paced QSRs is a critical, time-sensitive task that ensures orders for in-store patrons, delivery drivers, and pickups are properly sorted and accurate. That's where linerless printing can make operations more efficient. This week, Epson's Thermal Label Product Manager, Ian Livesay, joins the podcast to make the case for linerless over die-cut labels. What problems does it solve? Are there other industries that coul...

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Manufacturers, distributors, T&L, and warehousing are always looking to become more efficient and productive, but are they embracing automation in the same areas we think they should? That was the subject of the latest BlueStar Nation end-user survey, sponsored by our friends at Honeywell. We asked their industry expert, Matt Sterner, to join the show to dissect the data. Why were business leaders so confident about their inven...

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It's spooky season, so we're revisiting last year's Halloween episode where we riff on all things tricks and treats!

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Originally released October 31st, 2024

In honor of a Halloween release, we're talking about the spooky season with special guests Sam Hughes and...the Ghostface killer from Scream? (It's Sarah Schlueter!) What are some movi...

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We'll be back later this month with the results of a survey on warehouse and manufacturing automation, making this a great time to revisit this conversation about addressing human work and augmentation alongside technology.

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Originally aired March 27, 2025

Supply chain jobs in warehouses, manufacturing, and delivery continue to face a challenging labor market. At the ...

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October 9, 2025 66 mins

It's time to dig into more fascinating topics, surveys, thought pieces, and lists to get you through your next awkward chat around the coffee maker, waiting for a virtual meeting to start, or to impress your friends and family.

 

Have an idea for renaming the TEC Bytes episodes? Send your suggestion to nation@bluestarinc.com, and you could win $100!

 

Topics:

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VARTECH 2025 made the most of its location at the Atlantis Resort in the Bahamas, offering two packed days of networking, new technologies to explore, insightful education, and fun-filled evenings. Our theme, "Join the Quest," encouraged attendees to come together in partnership and accept the challenge of finding bold new solutions to their customers' problems. From a memorable opening featuring keynote Zack Kass to bold discussio...

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"I think customers have gone from RFID-curious to RFID-serious," says RedBeam VP of Sales Kevin Keith, reinforcing an ongoing trend of RFID growth and investment. He's joined this week by Solutions Architect Kyle Stanford to explain why the need is at an all-time high for resellers and integrators to build out their RFID business. What tips do they have for qualifying an RFID opportunity over traditional barcoding? How do we prove ...

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Next week, we'll be talking to our friends at Redbeam about Accelerating Your RFID Sales, so we thought we'd revisit last year's panel discussion on the trends pushing RFID forward, top use cases, and best practices. 

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Originally released June 20th, 2024

We recorded another live episode with a panel of RFID experts (Zebra’s Eric Malmed, DecisionPoint’s Steve Weiss, &a...

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We're busy planning and executing VARTECH 2025 this week, so enjoy a couple of classics from the archives, starting with this one, recorded at last year's show. No live episode this year, but follow BlueStar on LinkedIn to keep up with all of the fun, cool tech, and new ideas we're sharing there.

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Originally released Sep 26, 2024

Once again, we took our show on the road to VARTECH in Orlando, Flo...

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Distracted driving has been exacerbated with the widespread use of mobile devices, which constantly beckon to be looked at, touched, and interacted with. For enterprises that deploy drivers to deliver products or services, or operate internal vehicles such as forklifts, these distractions can lead to costly lawsuits, liabilities, and an inability to obtain insurance. This week, we're joined by Ted Chen, CEO of LifeSaver Mobile, a c...

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Planned obsolescence and routine replacement cycles are common in the consumer electronics industry. Those concepts also infiltrate enterprise hardware, undermining the notion that business equipment should be rugged, durable, and suitable for years of day-to-day use. If you're eager to swap out mobile computers, POS devices, printers, and other hardware when a new version is released, are you doing your customers (and your busines...

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In two weeks, we'll be focusing on fleet & deliver driver safety and technology to minimize distractions. In preparation, we thought it would be helpful to revisit the importance of reliable, enterprise-ready connectivity to enable such solutions. Enjoy!

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Originally published March 13, 2025

Mobile computing, IoT, AI, RFID, robotics, mPOS…the future of enterprise t...

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A couple of years ago, Intel's Kristen Call joined the pod to discuss what retail modernization meant and how VARs should align their solutions for the future. Now, as the AI conversation grows louder, what has changed, and what did we get right back then? Returning guests Rob Risany & Luke Wilwerding talk expectations, skepticism, selling value, and the importance of channel partnerships to help you sell the next generation of...

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We're getting scrappy this week to nerd out over marketing practices that don't require big budgets or large staffs. OrderCounter's Crystal Barrineau suggested this topic and volunteered her expertise as a scrappy marketer! Our own James Korte joins her for a valuable conversation about why marketing matters, real examples of simple-but-effective campaigns, and how to turn who you already are into a brand. It's the episode that's c...

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You probably sell a lot of cool tech…mobile computers, POS systems, digital signage, printers, RFID, etc, and most of that stuff is designed to send and receive data and communicate with other systems, so it’s only as good as the networks it’s connected to. Is that connectivity something you are selling? Are you leaving it to specialized providers, mobile carriers, or your competitors? If you are selling connectivity solutions your...

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LG's Mike Stachura is bringing his incredible energy and enthusiasm for digital signage back to the pod (and in-studio!) with Disty Sales Director Matt Waidley. They are discussing current trends in signage, their favorite use cases, how AI is changing deployments and potential applications, and what's new with LG. Slip into some comfy shoes and enjoy!

 

Around the Nation: 2U Tour NYC...on a boat!

#VARValue - Explain the difference...

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