December 11, 2024 • 33 mins
Join Kate as she chats with YouTuber, content creator, and entrepreneur Hannah Meloche right after their run. In this episode, Hannah shares her journey from posting her first YouTube video at 13 to becoming one of the platform's most beloved creators. She opens up about balancing high school with a growing online career, navigating friendships with fellow creators, and the pressures of growing up in the public eye. Hannah reflects on her decision to take a gap year after high school, her time living in Hawaii, and how these experiences shaped her creative path. She also dives into the story behind launching her jewelry brand, Starlite Village, and the challenges and rewards of building a brand from the ground up.
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Episode Transcript
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Speaker 1 (00:03):
Hannah Malosh. Welcome to post On.
Speaker 2 (00:05):
Hi.
Speaker 3 (00:05):
Hannah and I just got back from filming a running
interview show episode for everybody listening. Hannah is an og
YouTube content creator.
Speaker 1 (00:13):
She's also an entrepreneur.
Speaker 3 (00:21):
But let's start with the run. We ran about a mile.
What is your favorite form of movement right now and
how is.
Speaker 4 (00:27):
The run for you.
Speaker 2 (00:28):
I'm a little bit out of shape right now, but
normally working out is a huge part of my everyday life.
I feel like the best times, just best mental states
are when I'm like working out once a day or
walking once a day. Ideally it would be a walk
a day and I'm feeling amazing. But other than that,
(00:50):
getting in like hit workouts. I love hit workouts, adding
in weights to my routine. We were talking about going
to workout classes because that's the easiest way. I feel like,
go into a class, get it done.
Speaker 1 (01:02):
I'm such a workout class girl.
Speaker 3 (01:04):
When I was younger in college in my early twenties,
every day I was going out running like six miles.
Speaker 4 (01:10):
And now I.
Speaker 3 (01:11):
Feel like in order to get a great workout, and
I just need to have somebody telling you what to do.
Speaker 4 (01:15):
So helpful. Yeap, Wait, so you would go out and
run six miles.
Speaker 1 (01:18):
Isn't that crazy?
Speaker 2 (01:19):
My mom used to like love running like that. And
I feel like I always kind of thought I was
going to get into into it. I never have, but
like you can go through phases with it, you know,
I want to get good at it, like so badly.
Speaker 1 (01:31):
Would you ever do a marathon?
Speaker 4 (01:33):
Okay?
Speaker 2 (01:33):
I was just thinking about this, and I feel like
I've been seeing a lot about it. Or maybe it's
just my age or what, like my algorithm, but I
feel like I see so many things about running in marathons,
and then I've seen people post like you're either engaged.
Speaker 4 (01:47):
Or you're training for a marathon one hundred percent. Is
that not true? It's so true.
Speaker 3 (01:52):
Yeah, I've done marathons before, and I feel like it
was when I was younger, Like I did a couple
when I was in college, and now I'm like, I
really have no interest in doing a marathon.
Speaker 4 (02:00):
Really, I don't know why. On your body.
Speaker 3 (02:02):
It's so hard on your body. Yeah, And I just
feel like I've never been a competitive runner. For me,
it really was all just about just wellness and mental
well being.
Speaker 1 (02:11):
And that's why I loved that you said earlier.
Speaker 3 (02:12):
That working out for you is for your mental health,
because for me it's fully that like the reward of
being in shape is amazing as well. But like for
for some people, like that's not what happens to their
bodies as a results of breaking out.
Speaker 1 (02:25):
So for me, it really fully is the mental.
Speaker 4 (02:27):
It always is. And like I love my like hit workouts.
Speaker 2 (02:31):
It's the same thing probably as like the high like
you get after running.
Speaker 4 (02:35):
But you just feel so good and I don't.
Speaker 2 (02:38):
Know, I feel like it sets your day up for
success and it leads into everything else that you're doing.
It's like, oh, I just did a great workout, I'm
taking care of myself. Might as well do all these
other things and have a great day.
Speaker 3 (02:48):
Okay, wait, I'm curious because you grew up in Michigan,
did you play sports growing up?
Speaker 4 (02:54):
Yeah, so I was gonna say. I actually flailed the
cross too.
Speaker 1 (02:56):
Oh my god, Okay what and did you play allf
your high school?
Speaker 2 (02:59):
So I stopped when I was I think fifteen or sixteen,
kind of same as you, but to pursue YouTube.
Speaker 1 (03:05):
Ah, so I that's so interesting.
Speaker 4 (03:07):
That funny.
Speaker 2 (03:07):
So I was loving lacross and then I stopped. Yeah,
I was like, oh, I want to focus all my
time into YouTube. And the funniest thing is my mom's like, well,
what are you going to do to stay in shape?
And I was like, all, go on runs.
Speaker 4 (03:18):
I like didn't. I was like, I'll go on runs. Mom,
like that'll be my form of exercise, and she was.
Speaker 3 (03:23):
Like, okay, Well it's so interesting because you, I mean,
you were in school, so yeah, it's like when you
had extra time, I'm sure you had to lean into
like YouTube had to be what you were doing, because
it's like you couldn't probably do a sport and do
YouTube at the level you were at.
Speaker 2 (03:37):
Yeah, I totally could have so done lacrosse and done YouTube,
but like at the same time, I just was so
distracted and my whole heart was in YouTube and creating videos,
and I just that's all I wanted to do all
the time. So taking a break to get dressed for lacrosse,
to go to practice and then get home shower, you're exhausted.
(03:57):
It's like that's where all my energy after school was going,
instead of like taking two or three hours to do
like prep for YouTube, video or edit. So I was like,
I really want to put my time towards that.
Speaker 1 (04:10):
Do you remember the first video that you created when
I was thirteen?
Speaker 2 (04:13):
It was how to make diy lipstick out of crans?
Speaker 4 (04:18):
That is the dising ever so funny.
Speaker 1 (04:21):
Yeah, crans, No it is.
Speaker 2 (04:23):
Yeah, it's me melting crans like on our kitchen stove.
I poured it into like this watercolor thing and then
I like took a brush and it's like kind of gross.
Speaker 4 (04:33):
It's really random.
Speaker 1 (04:35):
But is it still up?
Speaker 2 (04:36):
No?
Speaker 4 (04:36):
No, no, I took it down.
Speaker 1 (04:37):
Oh my god.
Speaker 3 (04:37):
It must be wild to look back at your videos
from when you were thirteen, Like talk about a time capsule, right.
Speaker 4 (04:43):
No, it's so nice.
Speaker 2 (04:44):
And that's the thing that I really do love about, like,
at least having videos through my teens, is I can
go back at any moment. And I've always said this,
but like for my future kids to go back and
be like.
Speaker 4 (04:57):
Yeah, this is what I was like, and you know,
this is what I was doing. But yeah, it's a
great memory capsule.
Speaker 3 (05:02):
For sure, because you've been online for so many years
and since you were so young, you really have lived
so many lives publicly too.
Speaker 4 (05:10):
One hundred percent.
Speaker 2 (05:11):
And I think that's what I've been bad at recently,
is I've been like more private. That's fine though, for sure,
but I do miss sharing things and having it be
more public because there's that connection that comes with that
of it's more of a friendship and people know what's
going on in your life.
Speaker 4 (05:26):
And again, it.
Speaker 2 (05:27):
Does flow through those eras and I don't know, it's
the connection, and I feel like people get you more.
Speaker 3 (05:34):
You've been so open online for so many years that
even if you're taking a second to be a little
bit more private. I think your followers and the people
that really have grown up with you and know you
can still understand you and what you're up to. They're like,
she's just taking time to do her thing. She's going
to be back at some point, you know.
Speaker 4 (05:50):
Thank you.
Speaker 2 (05:50):
I appreciate that absolutely. I feel like people do. I
think people do get it too. But at a certain
point it's like I love keeping things to myself, but
then I also like love sharing things.
Speaker 4 (06:02):
But you're right.
Speaker 2 (06:03):
I mean, it's also like a gut feeling. It's like
the intuition of what you feel comfortable sharing, and like
that all comes with time.
Speaker 3 (06:11):
Yeah, I can imagine based on what you're saying right now,
Like it is kind of hard when you feel like Okay, well,
I want to keep certain things to myself, but at
the same time, like I love my audience and I
want them to know what I'm up to. So how
do you decide what you keep private and what you
keep public.
Speaker 2 (06:26):
Like lately the past two years. Yeah, that's something that
I decide do I want to post that?
Speaker 4 (06:32):
Do I not want to post that?
Speaker 2 (06:34):
And to be honest, I don't like it because it
makes me overthink everything.
Speaker 4 (06:38):
It makes me overthink, oh if I.
Speaker 2 (06:40):
Post about that, how is that going to affect me?
And then I start caring about you know, I I
don't know. I feel like it's made me overthink a lot.
Speaker 1 (06:48):
Content to do that to you, yeah, yeah, to everyone.
Speaker 3 (06:51):
Yeah, And I've only been in it for two years,
and I feel like I go down like mental spirals
all the time of overthinking.
Speaker 1 (06:57):
So I can't even imagine what you feel like.
Speaker 2 (07:00):
Yeah, No, I mean it's a lot, And I feel
like it's important to have a line of like what
you want to share and what you don't want to share.
Speaker 4 (07:09):
Because for so many years.
Speaker 2 (07:11):
I think from when I started thirteen to probably like
twenty twenty one is when I just like shared everything.
It was just like what I was doing ja dah,
like I didn't think twice about it.
Speaker 4 (07:25):
I would just share it.
Speaker 2 (07:26):
Now I'm kind of like, how is this gonna affect
the people around me? How does this affect this and that?
And I don't know for right now. I think it's
just based off of like a gut intuition of do
I feel good sharing this? Is this gonna, you know,
connect with people? Or is this just a memory I
want to share?
Speaker 1 (07:44):
Content really can make you overthink.
Speaker 3 (07:46):
I'm curious, like, based off of this, what do you
feel like right now?
Speaker 1 (07:50):
Is inspiring you creatively?
Speaker 2 (07:52):
I think right now what's interesting me is like fashion
and putting together cute outfits and just doing cute little
things for myself. Like that's kind of what's making me
feel good.
Speaker 3 (08:04):
I feel like it's so hard, especially you've been on
you've been on social media for so long, like we've
talked about it, like you've gone through so many eras
of different faces of content. Like maybe what you're feeling
right now is just it's growth. Honestly, It's like, Okay,
well you're moving into this new chapter, which is so
it's so normal to feel like uneasy in those moments.
Speaker 2 (08:22):
I think that comes with everything is like what makes
you feel most comfortable and what makes you feel most confident.
So I feel like that's what I've been trying to
listen to and honestly, like, I'm about to be twenty four,
but even in the past couple of months, I can
feel myself getting more comfortable with myself again and like
out of that, yeah, and that's amazing because you go
(08:43):
through I mean I went through a stage where I
was just like, if you don't like yourself or you
don't really necessarily like the things that are going on
in your life, it.
Speaker 4 (08:52):
Does make it hard to share that.
Speaker 2 (08:55):
But over the past couple of months, it's like so
refreshing to start liking yourself and understanding yourself more again,
because then it makes my job easier too, of like
sharing and connecting with people. So I don't know, I
already feel the changes and everything too. It's like, yeah,
you go through stages.
Speaker 3 (09:12):
Totally sure, so tempting to show yourself in this like
positive light all the time. I'm curious, like when you're
going through something, are you vulnerable with your followers and
you're like, listen, I'm going through this right now.
Speaker 2 (09:21):
When I was younger, I would kind of pick and
choose when I wanted to like talk about things or
open up about things. But when you do open up
about certain topics or emotional things that are affecting you,
sometimes I feel like, I mean, it's something you can
take back. So I've posted videos of me crying, and
(09:43):
you know, you get very emotional about things, which is
totally fine, but then once you share that, it's like.
Speaker 4 (09:50):
It's not something you can take back.
Speaker 2 (09:51):
So I try and pick and choose, like, Okay, is
this only affecting me. Is this something that people can
connect with and it's going to be relatable and comforting,
or is this something that I need to like heal
through in private, Yeah, and then talk about when I'm
more healed.
Speaker 4 (10:07):
Oh my god.
Speaker 1 (10:08):
That's a hard thing to figure out, honestly, because.
Speaker 2 (10:11):
It's like some things you do just need to take
a step back and have a moment for yourself and
if it still is important to you to like come
online and be like, all right, look, this is what
I was going through, this is how I dealed with it.
I think that can be very comforting. But then there's
also those moments when you're like in the thick of it,
that like crying to the camera or opening up that
can also be super helpful. So I think it's just
(10:32):
like picking and choosing what you want to share.
Speaker 3 (10:36):
Again, taking a step back to when you were thirteen
and you start posting on YouTube for the first time,
what was it that inspired you to start posting content.
Speaker 2 (10:50):
I loved Bethanymota, like I loved watching your videos.
Speaker 1 (10:54):
I feel like I don't know who Bethanymota is now.
I'm like, I want to go on.
Speaker 4 (10:58):
Yeah, you to go back and like watch her morning routines.
Speaker 1 (11:01):
Okay, I will.
Speaker 3 (11:01):
I will shout out yes, Oh my gosh, how old
is she now?
Speaker 4 (11:05):
Like is she your age or probably twenty seven, twenty eight?
Speaker 1 (11:08):
Oh my god, Okay, I have to let her.
Speaker 2 (11:09):
I watched her when she was I think seventeen or eighteen,
and I was like, eleven.
Speaker 4 (11:14):
Twelve routine so cute. I thought she was so cute,
so positive.
Speaker 2 (11:18):
She had her morning routines, her like monthly favorite videos,
her beauty fashion videos, and so I begged my mom
for a camera for Christmas and then I kind of
got used to it and then posted my first video
a couple months later, and I mean they were pretty bad.
At first, like obviously it's like the diy La Grand
(11:41):
It's like, yeah, I had no idea what I was doing.
Speaker 4 (11:44):
But then I don't know.
Speaker 2 (11:45):
I just kind of looked up to her, like I
loved the beauty fashion lifestyle back then was like the
morning routine or like how to have the best morning.
So I just stuck to that at first because I
loved her videos and I was like, I can do.
Speaker 4 (11:59):
This in my own way.
Speaker 2 (12:00):
And then I think it's when that's when vlogging and
like incorporating more of your life came into the picture
of like oh I could actually take my camera to
school and I can actually like vlog with my friends.
So then it turned from I want to do like
beauty fashion videos to I want this to be like
(12:22):
a memory capsule of my life. I don't think I
started actually vlogging till I was maybe fifteen, but I
would for like two years. I would just do like
Easter outfit ideas and that's so random stuff like that.
I just went on YouTube and I think like I
told myself, like, you're going to post every week, and
(12:42):
I loved it. I don't know what it was, but
I well, it was Bethaning about it. Obviously, I was like, yeah,
I love her. I want to take that for myself.
I just decided when I posted my first video, I
was like, you're gonna do this every week, You're going
to post, and I posted like weekly for a really
long time.
Speaker 3 (12:58):
At what point did you see start really growing an audience.
Was it pretty quick that people started following your content?
Speaker 4 (13:04):
Honestly, not really.
Speaker 2 (13:05):
I didn't have too much of an audience for a
year or two. I would say it was around fifteen
I started doing like that's when I started going into
like workout videos and like concept videos and really opening
myself up to just yeah, different content.
Speaker 4 (13:24):
I think one video that did well for me.
Speaker 2 (13:25):
The first video that did well for me was like
ten things to do a sleepover when You're bored.
Speaker 3 (13:31):
And that's a great like SEO title. Also yeah, in
terms of like people want to know what's.
Speaker 4 (13:35):
You to sleepover? It's cute. It's that cute.
Speaker 2 (13:37):
So yeah, I like in sixth grade and I me
and my friend it was like just a cute video.
Speaker 4 (13:43):
But that was the first video I think that did
well for me. And then I did.
Speaker 2 (13:49):
Like trying to be a model for a day, and
I was like oh, I'm going to train like a
model and I'm going to eat like a model. I
was like fifteen or sixteen, It's like, what the hell,
you don't know what is going on?
Speaker 4 (14:00):
And then I did like a photo shoot with my friend.
Speaker 2 (14:02):
When I started branching out into more lifestyle, that's when
things started to do well, but my channel didn't. I
think it was around fifteen is when I started actually
noticing people watching.
Speaker 4 (14:15):
And I was like, oh sweet.
Speaker 2 (14:17):
It was a sleepover video that took off at first,
and I it was with my friend Page, and.
Speaker 4 (14:21):
I was like, oh my gosh, love, people are actually watching.
Speaker 1 (14:24):
That's crazy. I mean, it must be so wild too.
Speaker 3 (14:26):
And then it's like the numbers that you started to
get were like probably so hard to even fath and
at the time to be a high schooler and a
million people are watching your content, especially in those days
when YouTube was so new, honestly, right.
Speaker 2 (14:36):
Yeah, I think at first, I'm just happy my mom
kind of like let me do my thing, because looking back,
a lot of it's like kind of cringe that I
was like putting myself out there that much. I was
just I mean I was in yeah, fifth or sixth grade.
No wait, how old are you when you're thirteen, sixth grade,
sixth seventh, eighth grade, but middle school, it's like those
are cringey years and you're putting yourself out there. But
(14:58):
my mom just like, let me do my thing, and
video after video I would just find new things I
wanted to post about, and eventually, yeah, more people started watching.
And I think the most exciting time was still probably
in the beginning, when like people are interacting with your
content and you feel seen and you're like, oh my gosh,
(15:20):
finally posting and doing all of this is paying off
and people are actually seeing this and interacting with me.
Speaker 4 (15:26):
Like, yeah, that was so cool.
Speaker 1 (15:28):
What did your parents think when your channel started taking off?
Speaker 2 (15:31):
I don't even know, like anything that I ever wanted
to do, she would just support me in. I mean
it was even random stuff like I had no subscribers,
but I was like, I want to go to the
beauty con, Like I really want to meet my favorite
YouTubers and I want to be there with my friends
because I had Internet friends and I was like I
really want to go, you know, be there. She's like, Okay,
found a way to make the New York trip happen.
(15:52):
Found a way for me to basically just kind of yeah,
pursue YouTube in the way that I wanted to, and
was never judgmental, was never like oh, don't talk about that,
or don't post that or don't wear that, which obviously,
as a mom should be so supportive, like do what
you want, but just never any limits with her, and
she would help me with whatever.
Speaker 3 (16:11):
It makes sense because it's like a parent would be
just as supportive with a sport. And YouTube became your
sport from what you said, right, like that became your
thing after school to focus on.
Speaker 1 (16:20):
So it's so so cool.
Speaker 3 (16:21):
At the time within your school, were you one of
the only YouTubers?
Speaker 2 (16:24):
Honestly, I feel like there were a couple other people
that would post videos and stuff, but it was definitely
like Hannah's making another video.
Speaker 3 (16:33):
What did people think when you started popping off on YouTube? Like,
were people accepting of it? Did you ever get like
haters from it in your school at first?
Speaker 2 (16:40):
I don't know what it was. I was so confident
when I first started my channel. I was like thirteen,
I'm like, yeah, I'm posting my my lipstick videos and
how to make a Starbucks frappuccino video.
Speaker 4 (16:51):
Like and people.
Speaker 2 (16:52):
I think people probably were making fun of me at
the time.
Speaker 3 (16:55):
You come across to me as like you were probably
just a really social kid in school and then that's
what you start to doing versus I feel like there's
some kids that probably started out on YouTube because they
were just like in their house is kind of like
alone posting content.
Speaker 4 (17:07):
Right.
Speaker 2 (17:08):
I was a little bit of an introvert, like I
have a really weird dynamic where sometimes I was so confident,
like but also shy.
Speaker 4 (17:16):
There were kids when.
Speaker 2 (17:17):
I first started that were like teasing me, which we
were thirteen fourteen, so it's like yeah, but yeah, or
if you're like, oh, nice video, Hannah, and it's like
but it didn't affect me when I was thirteen fourteen,
Like when you're a kid, I feel like you just
don't care. I love I'm awesome, Like I don't care.
Speaker 4 (17:34):
Yeah, I mean I love that energy.
Speaker 3 (17:35):
Yeah.
Speaker 4 (17:36):
I don't know what it was, but it must have
been a big part of it.
Speaker 2 (17:38):
Must have been my mom like really reassuring me of like, yeah,
do whatever you want, like, oh, you want to edit,
you want to post? Like I mean, she would make
me work for things to meet me halfway with buying
a new computer or whatever else it was. But she
for the most part, she was like, whatever you want
to do. As my channel started to grow, when I
was like fifteen, sixteen, it really started to grow, and
(18:01):
then that's when it became a little I was a
little bit of like an outcast of like it was like, oh,
weird YouTube girl, you know, posting again.
Speaker 1 (18:08):
I could see that happening.
Speaker 3 (18:10):
But then it's like, I like love the confidence factor though,
because I think anytime anybody does anything in confidence, it's like,
what are you gonna say?
Speaker 2 (18:16):
It was kind of like that where I loved my
videos and it was like, guys, I've been you know.
I started getting teased and made fun of more when
I was like sixteen, when the channel started to do well,
But it was like I've.
Speaker 4 (18:28):
Been going to the same school. I've been doing this
for three years, Like where's the.
Speaker 2 (18:33):
Like why are we making this a joke? All of
a sudden, like it's like we know that I've been
loving to do this. Like so it was a little
bit hurtful, but at the same time, it's like I
get it. It did make me insecure, but it didn't
at the same time. I mean, I wanted to quit,
like for sure when I got I think I was
a junior and like, I loved my life. I loved
(18:56):
my videos, I loved my friends. But when you're going
to school and you feel like a little unwelcomed, that's
when I was like, Okay, I still want my friends,
I still want YouTube, but this is like a really
weird dynamic.
Speaker 4 (19:12):
Here at school.
Speaker 2 (19:14):
And so I tried to let my mom or I
tried to convince my mom to let me drop out.
And it was just a little bit awkward because my
house was so close to the school that it's like, Okay,
are you really going to drop out of high school
because people are being mean to you to go sit
in your room, make videos in your room, do school
(19:34):
in your room, and be isolated. And so my mom's like,
you should really try to stay. And I ended up staying,
and thankfully it got so much better. I think people
people always come around. Yeah, Like it sucked. It sucked
junior year, Like I really don't think people liked me,
and I didn't have that many close friends, but I
had my siblings, I had a great boyfriend, like, I
(19:57):
had a great support system. It all ended up fine,
and my senior year. I had a great year.
Speaker 3 (20:02):
It's hard when you're in a situation where you're at
school and like you're kind of like in this unique
situation where you're the only person doing what you were
doing right, like you were the only person putting yourself
out there in that way. I know, I as a
content creator for the past couple years, have made such
great friends within the industry. I'm curious, like, when you
were in high school, was it nice making friends with
(20:22):
other girls and guys that were in the industry that
kind of saw what you were doing and understood it
on another level.
Speaker 2 (20:29):
It was so comforting to have friends outside of my
high school that saw.
Speaker 4 (20:33):
Me for me.
Speaker 2 (20:34):
They weren't like judging literally anything, and they they got
it because like they were doing their own thing with
social media too, So it was so nice to have
friends in the industry. It was like probably my favorite
part about like everything.
Speaker 3 (20:49):
Did you see a lot of growth from having close
friends with the industry that you were creating content with
and all of you guys were collabing.
Speaker 2 (20:55):
It was really fun because it was like on the weekends,
if I got a chance to go, is it one
of my friends?
Speaker 4 (21:00):
I was like, I'm gonna go, like I'm going to
go see my friends.
Speaker 2 (21:04):
And so that was my escape to go see my friends,
go have fun, make videos, come back, go to school,
edit my videos, post them. Like I was on a
roll and being able to take those weekend trips and
like see my friends. It filled me up so much,
like I was having so much fun. I've met so
many like amazing people through YouTube, so many like opportunities
(21:28):
through YouTube, and I think it's like those are some
of the friendships and relationships that like inspired me and
like kept me going, and.
Speaker 3 (21:38):
They understand you on a level that is so like
just so different when people know you from like the
root of it all. Do you remember the first time
you got recognized in public.
Speaker 4 (21:46):
I was at a.
Speaker 2 (21:47):
Football game and someone from the other school came into
our student section and like saw me, and they were like,
oh my god.
Speaker 4 (21:55):
Like I watch your videos.
Speaker 2 (21:56):
But I was so confused, So like, no one's ever
like watch my videos or like come up to me
and said that in person. It was all online like
little comments, and so for someone to come up to
me and be like, oh my.
Speaker 4 (22:08):
Gosh, no, I've seen your videos, I was like, wait, really,
whoa it must have felt so rewarding.
Speaker 2 (22:13):
No, it was it was cool too to like, yeah,
meet them in person. And I don't think I wasn't
growing back then at all, So it was like I
think I met that person, and then maybe it was
a couple months and then someone else would say, oh,
I've seen your videos before and I was like, oh
my gosh, really, and then it was just kind of
slow after that, but it was cool.
Speaker 4 (22:34):
Yeah, I do remember the first time.
Speaker 3 (22:36):
It's like an adrenaline rush because you're like what, And
I swear it's like it's whenever you have like a
rush of adrenaline, you remember those moments you.
Speaker 1 (22:42):
Do, whether it's like a scary moment or a happy moment.
Speaker 4 (22:45):
Yeah, because I'm like, oh, is this embarrassing? Like did
you like it? Or like it is this embarrassing stuff?
Speaker 1 (22:50):
It's not embarrassing.
Speaker 4 (22:51):
It's very cool.
Speaker 3 (22:51):
Like I was always so impressed by you and I
thought it was so inspiring, So I think it's awesome.
You ended up graduating high school and then I know
you took a gap year and you moved to Hawaii, right.
Speaker 2 (23:02):
Yeah, so I took a gap year and I COVID
happened after that gap year, so it was like I
moved back home.
Speaker 4 (23:09):
It was more of like two years.
Speaker 1 (23:12):
How did you decide to do a gap year versus
going to school.
Speaker 2 (23:16):
I think I just knew, like YouTube was all I
had been doing during high school, and I've always wanted
to pursue film or marketing something in that category.
Speaker 4 (23:29):
But I was like, Okay, I've been doing this for
five years.
Speaker 2 (23:32):
I can continue with it, and I can always go
back to school.
Speaker 3 (23:35):
And the craziest thing, really quick, is that you were
supporting yourself by the time you were how.
Speaker 2 (23:40):
Old I would say, like seventeen, yeah, seventeen and eighteen yeah,
And I didn't really even know, like back then, like
this could you know last it could be a career.
Speaker 4 (23:50):
I was just like, oh, this is cool that this.
Speaker 2 (23:52):
Is happening right now. But I didn't know I was
going to continue to do it or if I was
going to, yeah, stop and go to college. But I
just put so much work into YouTube that I was like, no,
I don't really want to give up.
Speaker 4 (24:02):
I really want to still pursue it.
Speaker 2 (24:06):
And then all my friends were at school, so it
was a little bit more isolating than I thought, because
I was like a little bit.
Speaker 4 (24:12):
Alone still doing YouTube.
Speaker 2 (24:14):
It felt like, okay, I'm still doing YouTube, Like what else.
Speaker 4 (24:18):
Can I do?
Speaker 1 (24:19):
Then? And you were still in Michigan.
Speaker 2 (24:20):
I was still in Michigan. I had my apartment alone,
and I just felt like, all right.
Speaker 3 (24:25):
Oh, so at eighteen, like when your friends went to
college and you decided to take the gap year, you
got your own apartment.
Speaker 1 (24:30):
Yeah, that's pretty cool.
Speaker 4 (24:31):
So but I was just in my apartment.
Speaker 2 (24:33):
I was working out, I was you know, I'd see
my friends when I could, but like, it kind of
felt like, yeah, I was doing YouTube still and my
friends went to college.
Speaker 4 (24:42):
It just felt a little weird. I thought I was.
Speaker 2 (24:45):
Going to travel more, but that didn't really end up happening.
I thought I was going to travel all these places,
but then you don't want to travel alone because you're eighteen,
and it's like how do you find someone to travel
with you and help you with your stuff? But then
COVID happened, and so I just moved back to my
mom's house and she was like, all right, well, if
you're going to be here, you're going to take some
college classes. So I was like, okay, I'll take college
(25:06):
classes and yeah. Then I did some online school for
a little bit. And that's when I was doing online
school in Michigan. I mean it was in the middle
of winter, so I was like, shoot, I kind of
want to just do online.
Speaker 4 (25:17):
School in Hawaii for a little bit and just see
how I like it.
Speaker 3 (25:20):
Because I epic mindset, right, it was like, let me
just go to Hawaii.
Speaker 4 (25:26):
It was really fun.
Speaker 2 (25:27):
And then one of my best friends, Eva, like lived
on a Wahoo so I was like, Okay, one of
my best friends is there. If all you know goes wrong,
I just go I'll go back to Michigan. But it
was kind of just like, I want to do online
school in Hawaii for a little bit. It's nicer there.
I can still work like I can work anywhere.
Speaker 3 (25:46):
And is it true that you had moved there with
the intention of like being there for one month and
then you quickly were like, let me just make this
two like a year, and then it became two right.
Speaker 4 (25:54):
Yeah, oh, one hundred percent.
Speaker 2 (25:56):
Like I moved there and within the first week I
was like, I really want to look for a spot
longer than a month.
Speaker 3 (26:04):
I feel like that was probably so fun for you too,
because by moving to Hawaii and being with all kids
your age You're like, that was kind of your college experience.
Speaker 4 (26:12):
Right, Yeah, it was for a little bit.
Speaker 2 (26:14):
I think it was such a unique time where I
didn't really even know. I didn't know I was going
to go there and all that was going to happen.
But yeah, it was like my leaving my hometown experience,
and so that was my first time like really meeting
people in a new community and figuring all that out
(26:34):
for myself.
Speaker 1 (26:35):
How do you feel like you grew as a person
being in Hawaii.
Speaker 2 (26:38):
I've learned so so much from living there. Yeah.
Speaker 3 (26:41):
I feel like it's one of those places that's like
very spiritual and kind of changes you and is.
Speaker 4 (26:46):
In the culture so beautiful there.
Speaker 2 (26:48):
I think the biggest part about the Hawaiian culture is
to be respectful, and everyone there is so kind and
patient that I've learned so much just from being there,
and I love living there. I love the lifestyle, I
love the culture, and I think that's the biggest thing
I've taken away is to just be respectful. Because when
(27:10):
I first moved there, I was just like, oh, I'm
just going for a couple months, Like I didn't know
what I was doing, and I was just you know,
documenting documenting everything like I normally do, and once you
take a step back from that, it's like slow it down,
look at everything, and now I'm much more like intentional.
Speaker 4 (27:31):
And it's such a beautiful place too.
Speaker 3 (27:33):
Hawaii is one of the places that I've never been
and I am dying to go. It's just such a
far trip from the East Coast. We're going to be
in LA for January and maybe February, so I'm like,
we're going to get in at least one or two
weekend trips to go see it because I have some
friends that are like obsessed with going. I'm like, I
really need to go, especially from LA.
Speaker 4 (27:51):
It's not that bad.
Speaker 3 (27:58):
Going back to uh, Hawaii when you were eighteen, that's
when you started Starlight Village, right, your jewelry brand while
you were there.
Speaker 2 (28:04):
So I started Starlight when I was eighteen. Started Starlight
did that a little bit with partners. So my first
partner was in LA and then my next partner was
in New York and so I basically just did all
the designing and marketing with them virtually, and then we
(28:28):
took it in house. So my partner, Makenna, she's in
Hawaii with me, so Starlight's in Hawaii.
Speaker 1 (28:35):
Now, what made you want to start a jewelry company?
Speaker 2 (28:37):
So at first it started with like these sets. I
made these five sets of like sunsets, moonsets, lightning, bowlt
and I had different meanings behind the necklace, like oh,
when you wear the sun necklace.
Speaker 4 (28:49):
You know, I hope you radiate joy. And I had
all this like.
Speaker 2 (28:53):
Positive messaging behind the symbols, and so that's what inspired
to start the companies, as like, oh, I want to
make meaningful jewelry that people can wear. And then after
getting into it a little bit, I found out you
could do more with recycled jewelry and like recycled sterling silver.
And so after I figured out that we could make
(29:17):
jewelry sustainable and affordable or more sustainable, I was like, oh,
I really want to go that route.
Speaker 4 (29:23):
I really want to go that route.
Speaker 2 (29:24):
And so it was hard though, because the other two
partners that I was with, they were great to work with,
but they didn't really want to go the sustainable route
or we didn't really have the options to.
Speaker 4 (29:37):
So that's when we took it in house.
Speaker 2 (29:39):
Now that it's in Hawaii, we have a manufacturer that
you know, it's actual recycled sterling silver, so it's like
melted down silver and it's sustainable and it's personal.
Speaker 4 (29:52):
So it's changed a.
Speaker 1 (29:53):
Little bit, but I mean that's cool.
Speaker 4 (29:55):
Yeah, I like that it's sustainable. That's like my favorite partner.
Speaker 3 (29:58):
A lot of people wanted make things that are sustainable,
but it's so hard to figure it out at first.
So it's cool knowing that, like you guys eventually got
to that point where now it's a sustainable brand.
Speaker 1 (30:07):
And I know you just said it your first pop
up in New York City.
Speaker 4 (30:10):
That was so fun. Yeah, that was so fun.
Speaker 2 (30:12):
I was with So it was Starlight Village and then
bai Zoya, which is my friend's brand, and then we
did Funny Pretty Nice and so yeah, it was like
just a cute storefront, so fun to decorate.
Speaker 4 (30:26):
Then we had all of our stuff in there and.
Speaker 2 (30:28):
Our friends were working the pop up and yeah, people
would come and say hi.
Speaker 3 (30:32):
It was great after doing the pop up experience. Would
you ever want to open your own store in a
city and have a permanent location or no?
Speaker 4 (30:39):
I think that.
Speaker 2 (30:40):
Could be fun. I feel like I have so much
work I want to do with the brand first, because
you need, like there has to be so many aspects
of the brand to have like a store front, So
I think I would want to continue to work on
it and like really build Starlight.
Speaker 3 (30:56):
I love pop ups, like I personally think as a brand,
like pop ups are such a good route because it's
like you don't really need a storefront.
Speaker 1 (31:03):
I know, the e commerce.
Speaker 2 (31:05):
Yeah, I would say, like if I lived in New York,
I think it'd be cool to like have a store
because then you go in and you can see people and.
Speaker 1 (31:14):
That you kind of like work out of.
Speaker 4 (31:15):
Yeah, one hundred percent.
Speaker 2 (31:16):
So if it was that situation, I think I would,
But since I I don't know, I don't think I
would unless I lived in the city.
Speaker 1 (31:23):
Could you ever see yourself living in New York?
Speaker 4 (31:25):
I could?
Speaker 2 (31:27):
I really could, I think realistically, I don't know if
it would happen anytime soon, But I mean I like
visiting a lot, like for.
Speaker 4 (31:36):
A week or two at a time. That's perfect.
Speaker 2 (31:39):
Go back to Michigan, go back to Hawaii, like whatever
it's kind of going on.
Speaker 4 (31:43):
But I don't I don't know.
Speaker 3 (31:45):
Yeah, I think that's fair. Your home right now is Michigan,
So it's like it's nice to be able to travel.
I think that's the best part of our jobs is
the ability to be flexible with where you live. Yeah, okay,
going off of Starlight, what are you excited about that
you have come?
Speaker 4 (32:00):
So for Starlight, I have a pop up actually.
Speaker 2 (32:04):
In New York, which is so funny. It's with Zoya
and funny. Pretty nice. That's next, Yeah, I the pop
up is next weekend, and then at the same time,
I have a pop up in Hawaii for my friend's
fashion show. So it's the same day. There's two pop
ups going on. Oh my gosh, it's hilarious. Yeah, that's
a lot, but yeah, that's just how the timing worked out.
(32:24):
But that's super fun. The fashion show in Hawaii is incredible.
It's like just there's so many supportive women there, So
that'll be great. I'm gonna be there and then have
friends work this New York one.
Speaker 3 (32:36):
Going off of that, I have my final question for you.
I like to end our podcasts with a manifestation so
that the next time I see you, we can check
in see how the manifestation has come into fruition.
Speaker 1 (32:49):
But what are we manifesting for twenty twenty five?
Speaker 2 (32:52):
Honestly hard work and just enjoying life with friends and family,
like really enjoying and being present.
Speaker 3 (33:02):
Is there a specific thing that you want that's like
a goal that you're like, okay, like let's say.
Speaker 4 (33:07):
It right now. What would be like an example for you.
Speaker 3 (33:10):
I really want to master the art of conversation and
get really good at my sit down interviews.
Speaker 4 (33:16):
Love that. Yeah, I'm doing a great job. Thank you.
Speaker 1 (33:18):
I'm trying.
Speaker 4 (33:19):
I literally forgot we were doing a podcast.
Speaker 1 (33:22):
Like I'm not kidding, but like that's a very specifical
for me.
Speaker 4 (33:25):
I'm changing mind.
Speaker 1 (33:26):
Okay, change it.
Speaker 4 (33:29):
In the next year.
Speaker 2 (33:30):
I want to get really consistent. I really just want
to put out good stuff and be consistent with it.
Speaker 4 (33:37):
That's my Yeah, that's going to.
Speaker 1 (33:39):
Get what I do. I know.
Speaker 4 (33:41):
Okay, that's it. I love it. Fanna having me. Thank
you so much for coming on.
Speaker 3 (33:45):
So fun.
Hannah Malosh. Welcome to post On.
Speaker 2 (00:05):
Hi.
Speaker 3 (00:05):
Hannah and I just got back from filming a running
interview show episode for everybody listening. Hannah is an og
YouTube content creator.
Speaker 1 (00:13):
She's also an entrepreneur.
Speaker 3 (00:21):
But let's start with the run. We ran about a mile.
What is your favorite form of movement right now and
how is.
Speaker 4 (00:27):
The run for you.
Speaker 2 (00:28):
I'm a little bit out of shape right now, but
normally working out is a huge part of my everyday life.
I feel like the best times, just best mental states
are when I'm like working out once a day or
walking once a day. Ideally it would be a walk
a day and I'm feeling amazing. But other than that,
(00:50):
getting in like hit workouts. I love hit workouts, adding
in weights to my routine. We were talking about going
to workout classes because that's the easiest way. I feel like,
go into a class, get it done.
Speaker 1 (01:02):
I'm such a workout class girl.
Speaker 3 (01:04):
When I was younger in college in my early twenties,
every day I was going out running like six miles.
Speaker 4 (01:10):
And now I.
Speaker 3 (01:11):
Feel like in order to get a great workout, and
I just need to have somebody telling you what to do.
Speaker 4 (01:15):
So helpful. Yeap, Wait, so you would go out and
run six miles.
Speaker 1 (01:18):
Isn't that crazy?
Speaker 2 (01:19):
My mom used to like love running like that. And
I feel like I always kind of thought I was
going to get into into it. I never have, but
like you can go through phases with it, you know,
I want to get good at it, like so badly.
Speaker 1 (01:31):
Would you ever do a marathon?
Speaker 4 (01:33):
Okay?
Speaker 2 (01:33):
I was just thinking about this, and I feel like
I've been seeing a lot about it. Or maybe it's
just my age or what, like my algorithm, but I
feel like I see so many things about running in marathons,
and then I've seen people post like you're either engaged.
Speaker 4 (01:47):
Or you're training for a marathon one hundred percent. Is
that not true? It's so true.
Speaker 3 (01:52):
Yeah, I've done marathons before, and I feel like it
was when I was younger, Like I did a couple
when I was in college, and now I'm like, I
really have no interest in doing a marathon.
Speaker 4 (02:00):
Really, I don't know why. On your body.
Speaker 3 (02:02):
It's so hard on your body. Yeah, And I just
feel like I've never been a competitive runner. For me,
it really was all just about just wellness and mental
well being.
Speaker 1 (02:11):
And that's why I loved that you said earlier.
Speaker 3 (02:12):
That working out for you is for your mental health,
because for me it's fully that like the reward of
being in shape is amazing as well. But like for
for some people, like that's not what happens to their
bodies as a results of breaking out.
Speaker 1 (02:25):
So for me, it really fully is the mental.
Speaker 4 (02:27):
It always is. And like I love my like hit workouts.
Speaker 2 (02:31):
It's the same thing probably as like the high like
you get after running.
Speaker 4 (02:35):
But you just feel so good and I don't.
Speaker 2 (02:38):
Know, I feel like it sets your day up for
success and it leads into everything else that you're doing.
It's like, oh, I just did a great workout, I'm
taking care of myself. Might as well do all these
other things and have a great day.
Speaker 3 (02:48):
Okay, wait, I'm curious because you grew up in Michigan,
did you play sports growing up?
Speaker 4 (02:54):
Yeah, so I was gonna say. I actually flailed the
cross too.
Speaker 1 (02:56):
Oh my god, Okay what and did you play allf
your high school?
Speaker 2 (02:59):
So I stopped when I was I think fifteen or sixteen,
kind of same as you, but to pursue YouTube.
Speaker 1 (03:05):
Ah, so I that's so interesting.
Speaker 4 (03:07):
That funny.
Speaker 2 (03:07):
So I was loving lacross and then I stopped. Yeah,
I was like, oh, I want to focus all my
time into YouTube. And the funniest thing is my mom's like, well,
what are you going to do to stay in shape?
And I was like, all, go on runs.
Speaker 4 (03:18):
I like didn't. I was like, I'll go on runs. Mom,
like that'll be my form of exercise, and she was.
Speaker 3 (03:23):
Like, okay, Well it's so interesting because you, I mean,
you were in school, so yeah, it's like when you
had extra time, I'm sure you had to lean into
like YouTube had to be what you were doing, because
it's like you couldn't probably do a sport and do
YouTube at the level you were at.
Speaker 2 (03:37):
Yeah, I totally could have so done lacrosse and done YouTube,
but like at the same time, I just was so
distracted and my whole heart was in YouTube and creating videos,
and I just that's all I wanted to do all
the time. So taking a break to get dressed for lacrosse,
to go to practice and then get home shower, you're exhausted.
(03:57):
It's like that's where all my energy after school was going,
instead of like taking two or three hours to do
like prep for YouTube, video or edit. So I was like,
I really want to put my time towards that.
Speaker 1 (04:10):
Do you remember the first video that you created when
I was thirteen?
Speaker 2 (04:13):
It was how to make diy lipstick out of crans?
Speaker 4 (04:18):
That is the dising ever so funny.
Speaker 1 (04:21):
Yeah, crans, No it is.
Speaker 2 (04:23):
Yeah, it's me melting crans like on our kitchen stove.
I poured it into like this watercolor thing and then
I like took a brush and it's like kind of gross.
Speaker 4 (04:33):
It's really random.
Speaker 1 (04:35):
But is it still up?
Speaker 2 (04:36):
No?
Speaker 4 (04:36):
No, no, I took it down.
Speaker 1 (04:37):
Oh my god.
Speaker 3 (04:37):
It must be wild to look back at your videos
from when you were thirteen, Like talk about a time capsule, right.
Speaker 4 (04:43):
No, it's so nice.
Speaker 2 (04:44):
And that's the thing that I really do love about, like,
at least having videos through my teens, is I can
go back at any moment. And I've always said this,
but like for my future kids to go back and
be like.
Speaker 4 (04:57):
Yeah, this is what I was like, and you know,
this is what I was doing. But yeah, it's a
great memory capsule.
Speaker 3 (05:02):
For sure, because you've been online for so many years
and since you were so young, you really have lived
so many lives publicly too.
Speaker 4 (05:10):
One hundred percent.
Speaker 2 (05:11):
And I think that's what I've been bad at recently,
is I've been like more private. That's fine though, for sure,
but I do miss sharing things and having it be
more public because there's that connection that comes with that
of it's more of a friendship and people know what's
going on in your life.
Speaker 4 (05:26):
And again, it.
Speaker 2 (05:27):
Does flow through those eras and I don't know, it's
the connection, and I feel like people get you more.
Speaker 3 (05:34):
You've been so open online for so many years that
even if you're taking a second to be a little
bit more private. I think your followers and the people
that really have grown up with you and know you
can still understand you and what you're up to. They're like,
she's just taking time to do her thing. She's going
to be back at some point, you know.
Speaker 4 (05:50):
Thank you.
Speaker 2 (05:50):
I appreciate that absolutely. I feel like people do. I
think people do get it too. But at a certain
point it's like I love keeping things to myself, but
then I also like love sharing things.
Speaker 4 (06:02):
But you're right.
Speaker 2 (06:03):
I mean, it's also like a gut feeling. It's like
the intuition of what you feel comfortable sharing, and like
that all comes with time.
Speaker 3 (06:11):
Yeah, I can imagine based on what you're saying right now,
Like it is kind of hard when you feel like Okay, well,
I want to keep certain things to myself, but at
the same time, like I love my audience and I
want them to know what I'm up to. So how
do you decide what you keep private and what you
keep public.
Speaker 2 (06:26):
Like lately the past two years. Yeah, that's something that
I decide do I want to post that?
Speaker 4 (06:32):
Do I not want to post that?
Speaker 2 (06:34):
And to be honest, I don't like it because it
makes me overthink everything.
Speaker 4 (06:38):
It makes me overthink, oh if I.
Speaker 2 (06:40):
Post about that, how is that going to affect me?
And then I start caring about you know, I I
don't know. I feel like it's made me overthink a lot.
Speaker 1 (06:48):
Content to do that to you, yeah, yeah, to everyone.
Speaker 3 (06:51):
Yeah, And I've only been in it for two years,
and I feel like I go down like mental spirals
all the time of overthinking.
Speaker 1 (06:57):
So I can't even imagine what you feel like.
Speaker 2 (07:00):
Yeah, No, I mean it's a lot, And I feel
like it's important to have a line of like what
you want to share and what you don't want to share.
Speaker 4 (07:09):
Because for so many years.
Speaker 2 (07:11):
I think from when I started thirteen to probably like
twenty twenty one is when I just like shared everything.
It was just like what I was doing ja dah,
like I didn't think twice about it.
Speaker 4 (07:25):
I would just share it.
Speaker 2 (07:26):
Now I'm kind of like, how is this gonna affect
the people around me? How does this affect this and that?
And I don't know for right now. I think it's
just based off of like a gut intuition of do
I feel good sharing this? Is this gonna, you know,
connect with people? Or is this just a memory I
want to share?
Speaker 1 (07:44):
Content really can make you overthink.
Speaker 3 (07:46):
I'm curious, like, based off of this, what do you
feel like right now?
Speaker 1 (07:50):
Is inspiring you creatively?
Speaker 2 (07:52):
I think right now what's interesting me is like fashion
and putting together cute outfits and just doing cute little
things for myself. Like that's kind of what's making me
feel good.
Speaker 3 (08:04):
I feel like it's so hard, especially you've been on
you've been on social media for so long, like we've
talked about it, like you've gone through so many eras
of different faces of content. Like maybe what you're feeling
right now is just it's growth. Honestly, It's like, Okay,
well you're moving into this new chapter, which is so
it's so normal to feel like uneasy in those moments.
Speaker 2 (08:22):
I think that comes with everything is like what makes
you feel most comfortable and what makes you feel most confident.
So I feel like that's what I've been trying to
listen to and honestly, like, I'm about to be twenty four,
but even in the past couple of months, I can
feel myself getting more comfortable with myself again and like
out of that, yeah, and that's amazing because you go
(08:43):
through I mean I went through a stage where I
was just like, if you don't like yourself or you
don't really necessarily like the things that are going on
in your life, it.
Speaker 4 (08:52):
Does make it hard to share that.
Speaker 2 (08:55):
But over the past couple of months, it's like so
refreshing to start liking yourself and understanding yourself more again,
because then it makes my job easier too, of like
sharing and connecting with people. So I don't know, I
already feel the changes and everything too. It's like, yeah,
you go through stages.
Speaker 3 (09:12):
Totally sure, so tempting to show yourself in this like
positive light all the time. I'm curious, like when you're
going through something, are you vulnerable with your followers and
you're like, listen, I'm going through this right now.
Speaker 2 (09:21):
When I was younger, I would kind of pick and
choose when I wanted to like talk about things or
open up about things. But when you do open up
about certain topics or emotional things that are affecting you,
sometimes I feel like, I mean, it's something you can
take back. So I've posted videos of me crying, and
(09:43):
you know, you get very emotional about things, which is
totally fine, but then once you share that, it's like.
Speaker 4 (09:50):
It's not something you can take back.
Speaker 2 (09:51):
So I try and pick and choose, like, Okay, is
this only affecting me. Is this something that people can
connect with and it's going to be relatable and comforting,
or is this something that I need to like heal
through in private, Yeah, and then talk about when I'm
more healed.
Speaker 4 (10:07):
Oh my god.
Speaker 1 (10:08):
That's a hard thing to figure out, honestly, because.
Speaker 2 (10:11):
It's like some things you do just need to take
a step back and have a moment for yourself and
if it still is important to you to like come
online and be like, all right, look, this is what
I was going through, this is how I dealed with it.
I think that can be very comforting. But then there's
also those moments when you're like in the thick of it,
that like crying to the camera or opening up that
can also be super helpful. So I think it's just
(10:32):
like picking and choosing what you want to share.
Speaker 3 (10:36):
Again, taking a step back to when you were thirteen
and you start posting on YouTube for the first time,
what was it that inspired you to start posting content.
Speaker 2 (10:50):
I loved Bethanymota, like I loved watching your videos.
Speaker 1 (10:54):
I feel like I don't know who Bethanymota is now.
I'm like, I want to go on.
Speaker 4 (10:58):
Yeah, you to go back and like watch her morning routines.
Speaker 1 (11:01):
Okay, I will.
Speaker 3 (11:01):
I will shout out yes, Oh my gosh, how old
is she now?
Speaker 4 (11:05):
Like is she your age or probably twenty seven, twenty eight?
Speaker 1 (11:08):
Oh my god, Okay, I have to let her.
Speaker 2 (11:09):
I watched her when she was I think seventeen or eighteen,
and I was like, eleven.
Speaker 4 (11:14):
Twelve routine so cute. I thought she was so cute,
so positive.
Speaker 2 (11:18):
She had her morning routines, her like monthly favorite videos,
her beauty fashion videos, and so I begged my mom
for a camera for Christmas and then I kind of
got used to it and then posted my first video
a couple months later, and I mean they were pretty bad.
At first, like obviously it's like the diy La Grand
(11:41):
It's like, yeah, I had no idea what I was doing.
Speaker 4 (11:44):
But then I don't know.
Speaker 2 (11:45):
I just kind of looked up to her, like I
loved the beauty fashion lifestyle back then was like the
morning routine or like how to have the best morning.
So I just stuck to that at first because I
loved her videos and I was like, I can do.
Speaker 4 (11:59):
This in my own way.
Speaker 2 (12:00):
And then I think it's when that's when vlogging and
like incorporating more of your life came into the picture
of like oh I could actually take my camera to
school and I can actually like vlog with my friends.
So then it turned from I want to do like
beauty fashion videos to I want this to be like
(12:22):
a memory capsule of my life. I don't think I
started actually vlogging till I was maybe fifteen, but I
would for like two years. I would just do like
Easter outfit ideas and that's so random stuff like that.
I just went on YouTube and I think like I
told myself, like, you're going to post every week, and
(12:42):
I loved it. I don't know what it was, but
I well, it was Bethaning about it. Obviously, I was like, yeah,
I love her. I want to take that for myself.
I just decided when I posted my first video, I
was like, you're gonna do this every week, You're going
to post, and I posted like weekly for a really
long time.
Speaker 3 (12:58):
At what point did you see start really growing an audience.
Was it pretty quick that people started following your content?
Speaker 4 (13:04):
Honestly, not really.
Speaker 2 (13:05):
I didn't have too much of an audience for a
year or two. I would say it was around fifteen
I started doing like that's when I started going into
like workout videos and like concept videos and really opening
myself up to just yeah, different content.
Speaker 4 (13:24):
I think one video that did well for me.
Speaker 2 (13:25):
The first video that did well for me was like
ten things to do a sleepover when You're bored.
Speaker 3 (13:31):
And that's a great like SEO title. Also yeah, in
terms of like people want to know what's.
Speaker 4 (13:35):
You to sleepover? It's cute. It's that cute.
Speaker 2 (13:37):
So yeah, I like in sixth grade and I me
and my friend it was like just a cute video.
Speaker 4 (13:43):
But that was the first video I think that did
well for me. And then I did.
Speaker 2 (13:49):
Like trying to be a model for a day, and
I was like oh, I'm going to train like a
model and I'm going to eat like a model. I
was like fifteen or sixteen, It's like, what the hell,
you don't know what is going on?
Speaker 4 (14:00):
And then I did like a photo shoot with my friend.
Speaker 2 (14:02):
When I started branching out into more lifestyle, that's when
things started to do well, but my channel didn't. I
think it was around fifteen is when I started actually
noticing people watching.
Speaker 4 (14:15):
And I was like, oh sweet.
Speaker 2 (14:17):
It was a sleepover video that took off at first,
and I it was with my friend Page, and.
Speaker 4 (14:21):
I was like, oh my gosh, love, people are actually watching.
Speaker 1 (14:24):
That's crazy. I mean, it must be so wild too.
Speaker 3 (14:26):
And then it's like the numbers that you started to
get were like probably so hard to even fath and
at the time to be a high schooler and a
million people are watching your content, especially in those days
when YouTube was so new, honestly, right.
Speaker 2 (14:36):
Yeah, I think at first, I'm just happy my mom
kind of like let me do my thing, because looking back,
a lot of it's like kind of cringe that I
was like putting myself out there that much. I was
just I mean I was in yeah, fifth or sixth grade.
No wait, how old are you when you're thirteen, sixth grade,
sixth seventh, eighth grade, but middle school, it's like those
are cringey years and you're putting yourself out there. But
(14:58):
my mom just like, let me do my thing, and
video after video I would just find new things I
wanted to post about, and eventually, yeah, more people started watching.
And I think the most exciting time was still probably
in the beginning, when like people are interacting with your
content and you feel seen and you're like, oh my gosh,
(15:20):
finally posting and doing all of this is paying off
and people are actually seeing this and interacting with me.
Speaker 4 (15:26):
Like, yeah, that was so cool.
Speaker 1 (15:28):
What did your parents think when your channel started taking off?
Speaker 2 (15:31):
I don't even know, like anything that I ever wanted
to do, she would just support me in. I mean
it was even random stuff like I had no subscribers,
but I was like, I want to go to the
beauty con, Like I really want to meet my favorite
YouTubers and I want to be there with my friends
because I had Internet friends and I was like I
really want to go, you know, be there. She's like, Okay,
found a way to make the New York trip happen.
(15:52):
Found a way for me to basically just kind of yeah,
pursue YouTube in the way that I wanted to, and
was never judgmental, was never like oh, don't talk about that,
or don't post that or don't wear that, which obviously,
as a mom should be so supportive, like do what
you want, but just never any limits with her, and
she would help me with whatever.
Speaker 3 (16:11):
It makes sense because it's like a parent would be
just as supportive with a sport. And YouTube became your
sport from what you said, right, like that became your
thing after school to focus on.
Speaker 1 (16:20):
So it's so so cool.
Speaker 3 (16:21):
At the time within your school, were you one of
the only YouTubers?
Speaker 2 (16:24):
Honestly, I feel like there were a couple other people
that would post videos and stuff, but it was definitely
like Hannah's making another video.
Speaker 3 (16:33):
What did people think when you started popping off on YouTube? Like,
were people accepting of it? Did you ever get like
haters from it in your school at first?
Speaker 2 (16:40):
I don't know what it was. I was so confident
when I first started my channel. I was like thirteen,
I'm like, yeah, I'm posting my my lipstick videos and
how to make a Starbucks frappuccino video.
Speaker 4 (16:51):
Like and people.
Speaker 2 (16:52):
I think people probably were making fun of me at
the time.
Speaker 3 (16:55):
You come across to me as like you were probably
just a really social kid in school and then that's
what you start to doing versus I feel like there's
some kids that probably started out on YouTube because they
were just like in their house is kind of like
alone posting content.
Speaker 4 (17:07):
Right.
Speaker 2 (17:08):
I was a little bit of an introvert, like I
have a really weird dynamic where sometimes I was so confident,
like but also shy.
Speaker 4 (17:16):
There were kids when.
Speaker 2 (17:17):
I first started that were like teasing me, which we
were thirteen fourteen, so it's like yeah, but yeah, or
if you're like, oh, nice video, Hannah, and it's like
but it didn't affect me when I was thirteen fourteen,
Like when you're a kid, I feel like you just
don't care. I love I'm awesome, Like I don't care.
Speaker 4 (17:34):
Yeah, I mean I love that energy.
Speaker 3 (17:35):
Yeah.
Speaker 4 (17:36):
I don't know what it was, but it must have
been a big part of it.
Speaker 2 (17:38):
Must have been my mom like really reassuring me of like, yeah,
do whatever you want, like, oh, you want to edit,
you want to post? Like I mean, she would make
me work for things to meet me halfway with buying
a new computer or whatever else it was. But she
for the most part, she was like, whatever you want
to do. As my channel started to grow, when I
was like fifteen, sixteen, it really started to grow, and
(18:01):
then that's when it became a little I was a
little bit of like an outcast of like it was like, oh,
weird YouTube girl, you know, posting again.
Speaker 1 (18:08):
I could see that happening.
Speaker 3 (18:10):
But then it's like, I like love the confidence factor though,
because I think anytime anybody does anything in confidence, it's like,
what are you gonna say?
Speaker 2 (18:16):
It was kind of like that where I loved my
videos and it was like, guys, I've been you know.
I started getting teased and made fun of more when
I was like sixteen, when the channel started to do well,
But it was like I've.
Speaker 4 (18:28):
Been going to the same school. I've been doing this
for three years, Like where's the.
Speaker 2 (18:33):
Like why are we making this a joke? All of
a sudden, like it's like we know that I've been
loving to do this. Like so it was a little
bit hurtful, but at the same time, it's like I
get it. It did make me insecure, but it didn't
at the same time. I mean, I wanted to quit,
like for sure when I got I think I was
a junior and like, I loved my life. I loved
(18:56):
my videos, I loved my friends. But when you're going
to school and you feel like a little unwelcomed, that's
when I was like, Okay, I still want my friends,
I still want YouTube, but this is like a really
weird dynamic.
Speaker 4 (19:12):
Here at school.
Speaker 2 (19:14):
And so I tried to let my mom or I
tried to convince my mom to let me drop out.
And it was just a little bit awkward because my
house was so close to the school that it's like, Okay,
are you really going to drop out of high school
because people are being mean to you to go sit
in your room, make videos in your room, do school
(19:34):
in your room, and be isolated. And so my mom's like,
you should really try to stay. And I ended up staying,
and thankfully it got so much better. I think people
people always come around. Yeah, Like it sucked. It sucked
junior year, Like I really don't think people liked me,
and I didn't have that many close friends, but I
had my siblings, I had a great boyfriend, like, I
(19:57):
had a great support system. It all ended up fine,
and my senior year. I had a great year.
Speaker 3 (20:02):
It's hard when you're in a situation where you're at
school and like you're kind of like in this unique
situation where you're the only person doing what you were
doing right, like you were the only person putting yourself
out there in that way. I know, I as a
content creator for the past couple years, have made such
great friends within the industry. I'm curious, like, when you
were in high school, was it nice making friends with
(20:22):
other girls and guys that were in the industry that
kind of saw what you were doing and understood it
on another level.
Speaker 2 (20:29):
It was so comforting to have friends outside of my
high school that saw.
Speaker 4 (20:33):
Me for me.
Speaker 2 (20:34):
They weren't like judging literally anything, and they they got
it because like they were doing their own thing with
social media too, So it was so nice to have
friends in the industry. It was like probably my favorite
part about like everything.
Speaker 3 (20:49):
Did you see a lot of growth from having close
friends with the industry that you were creating content with
and all of you guys were collabing.
Speaker 2 (20:55):
It was really fun because it was like on the weekends,
if I got a chance to go, is it one
of my friends?
Speaker 4 (21:00):
I was like, I'm gonna go, like I'm going to
go see my friends.
Speaker 2 (21:04):
And so that was my escape to go see my friends,
go have fun, make videos, come back, go to school,
edit my videos, post them. Like I was on a
roll and being able to take those weekend trips and
like see my friends. It filled me up so much,
like I was having so much fun. I've met so
many like amazing people through YouTube, so many like opportunities
(21:28):
through YouTube, and I think it's like those are some
of the friendships and relationships that like inspired me and
like kept me going, and.
Speaker 3 (21:38):
They understand you on a level that is so like
just so different when people know you from like the
root of it all. Do you remember the first time
you got recognized in public.
Speaker 4 (21:46):
I was at a.
Speaker 2 (21:47):
Football game and someone from the other school came into
our student section and like saw me, and they were like,
oh my god.
Speaker 4 (21:55):
Like I watch your videos.
Speaker 2 (21:56):
But I was so confused, So like, no one's ever
like watch my videos or like come up to me
and said that in person. It was all online like
little comments, and so for someone to come up to
me and be like, oh my.
Speaker 4 (22:08):
Gosh, no, I've seen your videos, I was like, wait, really,
whoa it must have felt so rewarding.
Speaker 2 (22:13):
No, it was it was cool too to like, yeah,
meet them in person. And I don't think I wasn't
growing back then at all, So it was like I
think I met that person, and then maybe it was
a couple months and then someone else would say, oh,
I've seen your videos before and I was like, oh
my gosh, really, and then it was just kind of
slow after that, but it was cool.
Speaker 4 (22:34):
Yeah, I do remember the first time.
Speaker 3 (22:36):
It's like an adrenaline rush because you're like what, And
I swear it's like it's whenever you have like a
rush of adrenaline, you remember those moments you.
Speaker 1 (22:42):
Do, whether it's like a scary moment or a happy moment.
Speaker 4 (22:45):
Yeah, because I'm like, oh, is this embarrassing? Like did
you like it? Or like it is this embarrassing stuff?
Speaker 1 (22:50):
It's not embarrassing.
Speaker 4 (22:51):
It's very cool.
Speaker 3 (22:51):
Like I was always so impressed by you and I
thought it was so inspiring, So I think it's awesome.
You ended up graduating high school and then I know
you took a gap year and you moved to Hawaii, right.
Speaker 2 (23:02):
Yeah, so I took a gap year and I COVID
happened after that gap year, so it was like I
moved back home.
Speaker 4 (23:09):
It was more of like two years.
Speaker 1 (23:12):
How did you decide to do a gap year versus
going to school.
Speaker 2 (23:16):
I think I just knew, like YouTube was all I
had been doing during high school, and I've always wanted
to pursue film or marketing something in that category.
Speaker 4 (23:29):
But I was like, Okay, I've been doing this for
five years.
Speaker 2 (23:32):
I can continue with it, and I can always go
back to school.
Speaker 3 (23:35):
And the craziest thing, really quick, is that you were
supporting yourself by the time you were how.
Speaker 2 (23:40):
Old I would say, like seventeen, yeah, seventeen and eighteen yeah,
And I didn't really even know, like back then, like
this could you know last it could be a career.
Speaker 4 (23:50):
I was just like, oh, this is cool that this.
Speaker 2 (23:52):
Is happening right now. But I didn't know I was
going to continue to do it or if I was
going to, yeah, stop and go to college. But I
just put so much work into YouTube that I was like, no,
I don't really want to give up.
Speaker 4 (24:02):
I really want to still pursue it.
Speaker 2 (24:06):
And then all my friends were at school, so it
was a little bit more isolating than I thought, because
I was like a little bit.
Speaker 4 (24:12):
Alone still doing YouTube.
Speaker 2 (24:14):
It felt like, okay, I'm still doing YouTube, Like what else.
Speaker 4 (24:18):
Can I do?
Speaker 1 (24:19):
Then? And you were still in Michigan.
Speaker 2 (24:20):
I was still in Michigan. I had my apartment alone,
and I just felt like, all right.
Speaker 3 (24:25):
Oh, so at eighteen, like when your friends went to
college and you decided to take the gap year, you
got your own apartment.
Speaker 1 (24:30):
Yeah, that's pretty cool.
Speaker 4 (24:31):
So but I was just in my apartment.
Speaker 2 (24:33):
I was working out, I was you know, I'd see
my friends when I could, but like, it kind of
felt like, yeah, I was doing YouTube still and my
friends went to college.
Speaker 4 (24:42):
It just felt a little weird. I thought I was.
Speaker 2 (24:45):
Going to travel more, but that didn't really end up happening.
I thought I was going to travel all these places,
but then you don't want to travel alone because you're eighteen,
and it's like how do you find someone to travel
with you and help you with your stuff? But then
COVID happened, and so I just moved back to my
mom's house and she was like, all right, well, if
you're going to be here, you're going to take some
college classes. So I was like, okay, I'll take college
(25:06):
classes and yeah. Then I did some online school for
a little bit. And that's when I was doing online
school in Michigan. I mean it was in the middle
of winter, so I was like, shoot, I kind of
want to just do online.
Speaker 4 (25:17):
School in Hawaii for a little bit and just see
how I like it.
Speaker 3 (25:20):
Because I epic mindset, right, it was like, let me
just go to Hawaii.
Speaker 4 (25:26):
It was really fun.
Speaker 2 (25:27):
And then one of my best friends, Eva, like lived
on a Wahoo so I was like, Okay, one of
my best friends is there. If all you know goes wrong,
I just go I'll go back to Michigan. But it
was kind of just like, I want to do online
school in Hawaii for a little bit. It's nicer there.
I can still work like I can work anywhere.
Speaker 3 (25:46):
And is it true that you had moved there with
the intention of like being there for one month and
then you quickly were like, let me just make this
two like a year, and then it became two right.
Speaker 4 (25:54):
Yeah, oh, one hundred percent.
Speaker 2 (25:56):
Like I moved there and within the first week I
was like, I really want to look for a spot
longer than a month.
Speaker 3 (26:04):
I feel like that was probably so fun for you too,
because by moving to Hawaii and being with all kids
your age You're like, that was kind of your college experience.
Speaker 4 (26:12):
Right, Yeah, it was for a little bit.
Speaker 2 (26:14):
I think it was such a unique time where I
didn't really even know. I didn't know I was going
to go there and all that was going to happen.
But yeah, it was like my leaving my hometown experience,
and so that was my first time like really meeting
people in a new community and figuring all that out
(26:34):
for myself.
Speaker 1 (26:35):
How do you feel like you grew as a person
being in Hawaii.
Speaker 2 (26:38):
I've learned so so much from living there. Yeah.
Speaker 3 (26:41):
I feel like it's one of those places that's like
very spiritual and kind of changes you and is.
Speaker 4 (26:46):
In the culture so beautiful there.
Speaker 2 (26:48):
I think the biggest part about the Hawaiian culture is
to be respectful, and everyone there is so kind and
patient that I've learned so much just from being there,
and I love living there. I love the lifestyle, I
love the culture, and I think that's the biggest thing
I've taken away is to just be respectful. Because when
(27:10):
I first moved there, I was just like, oh, I'm
just going for a couple months, Like I didn't know
what I was doing, and I was just you know,
documenting documenting everything like I normally do, and once you
take a step back from that, it's like slow it down,
look at everything, and now I'm much more like intentional.
Speaker 4 (27:31):
And it's such a beautiful place too.
Speaker 3 (27:33):
Hawaii is one of the places that I've never been
and I am dying to go. It's just such a
far trip from the East Coast. We're going to be
in LA for January and maybe February, so I'm like,
we're going to get in at least one or two
weekend trips to go see it because I have some
friends that are like obsessed with going. I'm like, I
really need to go, especially from LA.
Speaker 4 (27:51):
It's not that bad.
Speaker 3 (27:58):
Going back to uh, Hawaii when you were eighteen, that's
when you started Starlight Village, right, your jewelry brand while
you were there.
Speaker 2 (28:04):
So I started Starlight when I was eighteen. Started Starlight
did that a little bit with partners. So my first
partner was in LA and then my next partner was
in New York and so I basically just did all
the designing and marketing with them virtually, and then we
(28:28):
took it in house. So my partner, Makenna, she's in
Hawaii with me, so Starlight's in Hawaii.
Speaker 1 (28:35):
Now, what made you want to start a jewelry company?
Speaker 2 (28:37):
So at first it started with like these sets. I
made these five sets of like sunsets, moonsets, lightning, bowlt
and I had different meanings behind the necklace, like oh,
when you wear the sun necklace.
Speaker 4 (28:49):
You know, I hope you radiate joy. And I had
all this like.
Speaker 2 (28:53):
Positive messaging behind the symbols, and so that's what inspired
to start the companies, as like, oh, I want to
make meaningful jewelry that people can wear. And then after
getting into it a little bit, I found out you
could do more with recycled jewelry and like recycled sterling silver.
And so after I figured out that we could make
(29:17):
jewelry sustainable and affordable or more sustainable, I was like, oh,
I really want to go that route.
Speaker 4 (29:23):
I really want to go that route.
Speaker 2 (29:24):
And so it was hard though, because the other two
partners that I was with, they were great to work with,
but they didn't really want to go the sustainable route
or we didn't really have the options to.
Speaker 4 (29:37):
So that's when we took it in house.
Speaker 2 (29:39):
Now that it's in Hawaii, we have a manufacturer that
you know, it's actual recycled sterling silver, so it's like
melted down silver and it's sustainable and it's personal.
Speaker 4 (29:52):
So it's changed a.
Speaker 1 (29:53):
Little bit, but I mean that's cool.
Speaker 4 (29:55):
Yeah, I like that it's sustainable. That's like my favorite partner.
Speaker 3 (29:58):
A lot of people wanted make things that are sustainable,
but it's so hard to figure it out at first.
So it's cool knowing that, like you guys eventually got
to that point where now it's a sustainable brand.
Speaker 1 (30:07):
And I know you just said it your first pop
up in New York City.
Speaker 4 (30:10):
That was so fun. Yeah, that was so fun.
Speaker 2 (30:12):
I was with So it was Starlight Village and then
bai Zoya, which is my friend's brand, and then we
did Funny Pretty Nice and so yeah, it was like
just a cute storefront, so fun to decorate.
Speaker 4 (30:26):
Then we had all of our stuff in there and.
Speaker 2 (30:28):
Our friends were working the pop up and yeah, people
would come and say hi.
Speaker 3 (30:32):
It was great after doing the pop up experience. Would
you ever want to open your own store in a
city and have a permanent location or no?
Speaker 4 (30:39):
I think that.
Speaker 2 (30:40):
Could be fun. I feel like I have so much
work I want to do with the brand first, because
you need, like there has to be so many aspects
of the brand to have like a store front, So
I think I would want to continue to work on
it and like really build Starlight.
Speaker 3 (30:56):
I love pop ups, like I personally think as a brand,
like pop ups are such a good route because it's
like you don't really need a storefront.
Speaker 1 (31:03):
I know, the e commerce.
Speaker 2 (31:05):
Yeah, I would say, like if I lived in New York,
I think it'd be cool to like have a store
because then you go in and you can see people and.
Speaker 1 (31:14):
That you kind of like work out of.
Speaker 4 (31:15):
Yeah, one hundred percent.
Speaker 2 (31:16):
So if it was that situation, I think I would,
But since I I don't know, I don't think I
would unless I lived in the city.
Speaker 1 (31:23):
Could you ever see yourself living in New York?
Speaker 4 (31:25):
I could?
Speaker 2 (31:27):
I really could, I think realistically, I don't know if
it would happen anytime soon, But I mean I like
visiting a lot, like for.
Speaker 4 (31:36):
A week or two at a time. That's perfect.
Speaker 2 (31:39):
Go back to Michigan, go back to Hawaii, like whatever
it's kind of going on.
Speaker 4 (31:43):
But I don't I don't know.
Speaker 3 (31:45):
Yeah, I think that's fair. Your home right now is Michigan,
So it's like it's nice to be able to travel.
I think that's the best part of our jobs is
the ability to be flexible with where you live. Yeah, okay,
going off of Starlight, what are you excited about that
you have come?
Speaker 4 (32:00):
So for Starlight, I have a pop up actually.
Speaker 2 (32:04):
In New York, which is so funny. It's with Zoya
and funny. Pretty nice. That's next, Yeah, I the pop
up is next weekend, and then at the same time,
I have a pop up in Hawaii for my friend's
fashion show. So it's the same day. There's two pop
ups going on. Oh my gosh, it's hilarious. Yeah, that's
a lot, but yeah, that's just how the timing worked out.
(32:24):
But that's super fun. The fashion show in Hawaii is incredible.
It's like just there's so many supportive women there, So
that'll be great. I'm gonna be there and then have
friends work this New York one.
Speaker 3 (32:36):
Going off of that, I have my final question for you.
I like to end our podcasts with a manifestation so
that the next time I see you, we can check
in see how the manifestation has come into fruition.
Speaker 1 (32:49):
But what are we manifesting for twenty twenty five?
Speaker 2 (32:52):
Honestly hard work and just enjoying life with friends and family,
like really enjoying and being present.
Speaker 3 (33:02):
Is there a specific thing that you want that's like
a goal that you're like, okay, like let's say.
Speaker 4 (33:07):
It right now. What would be like an example for you.
Speaker 3 (33:10):
I really want to master the art of conversation and
get really good at my sit down interviews.
Speaker 4 (33:16):
Love that. Yeah, I'm doing a great job. Thank you.
Speaker 1 (33:18):
I'm trying.
Speaker 4 (33:19):
I literally forgot we were doing a podcast.
Speaker 1 (33:22):
Like I'm not kidding, but like that's a very specifical
for me.
Speaker 4 (33:25):
I'm changing mind.
Speaker 1 (33:26):
Okay, change it.
Speaker 4 (33:29):
In the next year.
Speaker 2 (33:30):
I want to get really consistent. I really just want
to put out good stuff and be consistent with it.
Speaker 4 (33:37):
That's my Yeah, that's going to.
Speaker 1 (33:39):
Get what I do. I know.
Speaker 4 (33:41):
Okay, that's it. I love it. Fanna having me. Thank
you so much for coming on.
Speaker 3 (33:45):
So fun.
Host
Kate Mackz
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