LaTroya Hester is the founder of Comms Noire, a consultancy and membership for Black social impact communicators. She is the former director of communications for The Center for Black Health & Equity, and continues to prioritize issues related to Black health. She received her A.B.J. & M.A. from The University of Georgia, and has worked in loyalty marketing, brand management, public relations and health communications for more than 20 years. Hester currently manages The Center's State of Black Health National Conference and is the visionary behind the organization's Truth Check campaign addressing COVID-19 misinformation through media literacy.
Hester has a passion for teaching and training. As a passion project, Hester runs Media Woke, a faith-based program that teaches media life discipleship. Full-time, Hester serves as a life coach to two little girls who love to color outside the lines.
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