In this conversation, Jason and Lap discuss the importance of providing the value that you represent as a photo booth provider.
They explore the differences between luxury, mid-range, and budget providers, emphasizing the need to market and present yourself accordingly. They also discuss the misconceptions about luxury providers and the challenges of charging higher prices in saturated markets. The conversation concludes with a focus on developing a mission statement and making pricing decisions that align with your brand. This conversation explores the pitfalls of discount pricing and the importance of understanding the perception of value. It emphasizes the dangers of discounting and the impact it can have on reputation.
The conversation also highlights the importance of thinking long-term and matching products to the market. It discusses the significance of listening to client feedback and recognizing one's market position. The conversation concludes by emphasizing the value of networking, investing in education and skills, and learning from successful brands.
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