In this episode, Maddy (CEO of Cocospark) and Alex (your AI marketing advisor) take you behind the scenes of luxury brand strategy.
Because here’s the truth: there isn’t just one type of luxury client. Some want to shine, others crave discretion. Some love the story, others just want fast results. And if you want to thrive in this space, you have to know who you’re truly meant to serve.
What you’ll learn in this episode:
The two dominant trends shaping luxury today (quiet vs ostentatious)
What high-end clients really want (it’s not just quality)
The biggest mistakes brands make when trying to “go premium”
A practical framework to identify your aligned client
How to build a brand experience that feels luxurious and true to you
If you’ve ever wondered why some clients feel like magic and others feel like a fight—this episode is your roadmap.
👉 Listen now, and share it with someone building their premium brand.
Popular Podcasts
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy And Charlamagne Tha God!
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Decisions, Decisions
Welcome to "Decisions, Decisions," the podcast where boundaries are pushed, and conversations get candid! Join your favorite hosts, Mandii B and WeezyWTF, as they dive deep into the world of non-traditional relationships and explore the often-taboo topics surrounding dating, sex, and love. Every Monday, Mandii and Weezy invite you to unlearn the outdated narratives dictated by traditional patriarchal norms. With a blend of humor, vulnerability, and authenticity, they share their personal journeys navigating their 30s, tackling the complexities of modern relationships, and engaging in thought-provoking discussions that challenge societal expectations. From groundbreaking interviews with diverse guests to relatable stories that resonate with your experiences, "Decisions, Decisions" is your go-to source for open dialogue about what it truly means to love and connect in today's world. Get ready to reshape your understanding of relationships and embrace the freedom of authentic connections—tune in and join the conversation!