It’s pretty obvious that we wouldn’t be in business if we didn’t know how to sell countertops. The question is: How many of us know how to maximize the profit we get from each sale? In this episode, Geoffrey Gran of The Countertop Factory talks with us about: • Why sell upgrades? • Upgrades are everywhere in your life. • Eliminate “reverse buyer's remorse”. • Increased upgrades = Increased profits. • Self-funded raises for employees.
Listen to this episode if you want to discover ways to significantly increase your profit on every sale.
About the International Surface Fabricators Association (ISFA) The International Surface Fabricators Association (ISFA) is globally recognized as a premier trade organization serving the architectural surface industry. ISFA exists to help fabricators and other industry professionals increase product quality, improve safety measures, encourage professionalism and elevate profitability by facilitating education, standards and camaraderie. ISFA values innovation, dependability, trust, honesty, ethics and serving others above all else. Learn more at www.ISFAnow.org.
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.
Death, Sex & Money
Anna Sale explores the big questions and hard choices that are often left out of polite conversation.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.