This weeks episode is a special one!
I sat down with the senior media-buyers from Webtopia - to find out what is working now in the ad accounts - stay tuned to find out more on:
- Success we are seeing with Web+Shops Campaigns on Meta
- Demystefying Cost Cap campaigns
- A Tactic for using Bid Caps to speed up ad delivery during a short campaigns
- A strategy for capturing high-quality email audiences - that convert at up to 10%
- How we are testing creative now
- A tip for maximising conversions as the season changes
On the pod was:
Charlotte Sargeant - Head of Paid Social Strategy
Ben Dyer - Head of Growth
Seif Quattan - Senior Paid Social Strategist -Meta
Arun Easwaran - Senior Paid Social Strategist -Google
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