Eric Heim, the founder of Reconvert, shares his journey in the world of e-commerce and the development of his SaaS product. He discusses the challenges and lessons learned from scaling an e-commerce store to a million dollars in monthly revenue. Eric then explains the value of Reconvert, a post-purchase upsell funnel builder for Shopify, in increasing average order value and conversion rates. He highlights the importance of staying up to date with technology trends and the use of AI in CRO and product recommendations. Eric concludes by inviting listeners to try Reconvert and providing resources for more information.
Takeaways
- Starting an e-commerce store requires dedication and a willingness to learn.
- Post-purchase upsells can significantly increase average order value and revenue.
- Staying up to date with technology trends is crucial for e-commerce success.
- Reconvert offers a powerful tool for optimizing the post-purchase experience and increasing conversion rates.
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