Top 6 Copywriting Trends for small businesses in 2024

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Happy New Year, sweet friend! 

Because it's the New Year, it's the perfect time to celebrate and be grateful for the wonderful things that happened over the past year. It's also a time to reflect on and grieve some of the heartbreaks we might have had in 2023, and it's a good time to think about the coming year. 

That's why in this episode of ill communication,  I'm sharing the top six copywriting trends you need to know for 2024.

Topics covered in this episode include:

• The marketing trend that people are craving right now
• How you can be bold in your voice and values this year
• Why 2024 is all about playing the long game 

These six trends are what I believe to be the big rocks of copywriting and marketing in 2024, so make sure to tune in to hear what they are! 

Show notes are always available at https://www.kimkiel.com/podcast!!

Resources Mentioned:

Listen to the Brand Voice Mini-Series: 

Episode 71: https://www.kimkiel.com/podcast-1/what-is-a-brand-voice-guide-why-small-businesses-need-one

Episode 72: https://www.kimkiel.com/podcast-1/how-to-create-a-brand-voice-guide-for-your-small-business

Episode 73: https://www.kimkiel.com/podcast-1/27-ways-to-infuse-more-voice-and-personality-into-your-marketing-part-3

Follow Brenna McGowan: https://www.instagram.com/brennamcgowanco/

Join The Joy of Copy Club: www.kimkiel.com/copyclub

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Come to the Summer of Ease workshop: www.kimkiel.com/summer