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February 21, 2024 • 63 mins

Mike Phillips, Founder of THE GYM, joins me for this week's episode of It's Marketing's Fault.

Mike talks about building community to support creators. Mike shares insights from founding THE GYM and how it is helping solopreneurs overcome self-doubt through accountability and encouragement from peers facing similar challenges.

Key Points:

Entrepreneurship is a long journey that will make you question yourself, but having the right support makes persevering possible.

  • Communities like THE GYM provide a safe place to share wins and struggles without judgment from those who understand the creator experience.
  • Getting that first sale or client validates the unique value you created, but it's one of the hardest parts of the entrepreneur journey.
  • While days of work feel long, the years in this career path fly by, so showing up daily is important despite setbacks.

https://join.marketingmuscle.online/
https://www.linkedin.com/in/marketing-muscle/
https://www.youtube.com/@Marketing_Muscle

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I use Riverside.fm for recording my podcast.
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LinkedIn: ericrutherford

Email: eric@straightforwardmg.com

https://www.buildthatpodcast.com/

Twitter - @rfordej

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