You hear of buying and selling businesses - get investors etc - but you don’t really hear about folks investing in podcasts, scaling, buying and selling. It CAN happen and I have AJ Lawrence on my show who bought the Beyond 8 Figures Podcast. He shares his experience, mistakes and tips on buying and selling podcasts and what it takes to grow a successful podcast.
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AJ's experience of buying and selling a podcast
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The challenges faced during the transition and how to overcome them
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How to stay consistent and have incremental progress
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Ways to understand the audience and catering to their needs
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The potential benefits of acquiring a podcast for business growth
00:00 Intro
00:02 The Journey of Buying and Selling a Podcast: Insights from AJ Lawrence
03:23 Building a Successful Podcast: Mistakes, Growth, and Finding Your Audience
09:50 When and How to Buy a Podcast: A Comprehensive Guide
13:04 The Untapped Potential of Acquiring a Business Podcast
31:19 How to Define Your Why and Find Success in Podcasting
Head to https://LeverageYourPodcastShow.com to read the blog
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