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September 19, 2023 41 mins

Throughout season one of Pressing Matters, we've asked the world’s foremost B2B technology media and influencers one question.

Are you optimistic about the future of journalism?

Indeed, we believe there is much cause for optimism (as did many of our guests). New technology has raised new voices and revealed new avenues of expression. Yet we also see much cause for concern (as did some of our guests). AI is simply the latest threat to journalism and the concept of journalistic standards. As a collective, we continue to grapple with the ever-diminishing line between good and good enough.

In this episode, Pressing Matters host Dave Reddy is joined by two Big Valley colleagues, Ashley Paula-Legge and Charles (Coop) Cooper to reflect on a season of answers to our questions on the future of journalism and ponder their responses.

Who is Big Valley?
We're a communications firm focused on B2B technology, with a team of experts specializing in brand positioning, narrative and story development, media and influencer relations, and channel planning. You can learn more about our team at www.BigValley.co

Have an idea for Pressing Matters? Email pressingmatters@bigvalley.co

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