In this episode of Starkey SoundBites, host Dave Fabry interviews Brandon Sawalich, the president and CEO of Starkey, about the future of the hearing industry. Sawalich reflects on the advancements in technology in 2023 and discusses the importance of patient-driven care in 2024. He emphasizes the role of hearing professionals in providing personalized service and highlights the need for continued investment in oneself and the adoption of new products and technologies. Sawalich also addresses the impact of over-the-counter hearing aids and the future of private practice. He concludes by discussing the potential of Bluetooth low energy audio and the My Starkey app, as well as the importance of caring for patients and differentiating oneself through exceptional service.
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