How to expand to the UK market

Welcome to the podcast episode, where we explore the exciting topic of entering the UK market.

Our guest, Anne Gadd, brings a wealth of experience from her two diverse careers in commerce and law firm marketing. Anne shares invaluable insights on the challenges and opportunities that await businesses looking to establish themselves in the UK.

From understanding the vastness of the market and choosing the right location to navigating regulatory compliance, Anne emphasizes the importance of thorough research and preparation. She also highlights the significance of creating a strong online presence and engaging marketing materials tailored to the English audience.

Additionally, Anne offers practical advice on networking, building relationships with decision-makers, and persevering through the sometimes-lengthy business development process.

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In the episode, we will discuss:

• The opportunities and challenges of entering the UK market as an exporter.
• The importance of thorough market research and understanding the size and dynamics of the sector you're targeting.
• Choosing the right location in the UK to establish your business, considering cities like London, Manchester, Birmingham, or Liverpool based on industry sectors.
• Compliance and regulatory considerations for foreign companies, including the introduction of laws to prevent money laundering and other breaches.
• Strategies for building strong relationships with UK customers and understanding cultural nuances that can impact business interactions, such as communication styles and business etiquette.
• The role of digital marketing and e-commerce in expanding your reach and attracting UK customers, including leveraging social media, online advertising, and optimizing your website for local search engine optimization (SEO).

If you want to hear more about finding your clients abroad, please, leave us your feedback on Apple podcast or write to the [e-mail]

Speakers LinkedIn Profiles:

Guest, Anne Gadd https://www.linkedin.com/in/anne-gadd-6a23a915/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

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