Where do you start when testing dating apps? What are the unique challenges in developing dating apps? Are there any similarities with other “matchmaking services” apps like Uber or RetailMeNot? Let’s find out!
On this very special episode of Test Case Scenario, we celebrate Valentine’s Day by talking all about dating apps and how to test them! With our host Jason Baum and panelists Evelyn Coleman and Marcus Merrell, we explore best practices for testing dating apps, how to optimize their conversion rates, and play an on-the-spot guessing game to lay out the similarities between dating apps and ridesharing services like Uber.
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