On today's episode of The Call Guys Podcast with Kevin Hopp and Ronen Pessar, Richard Harris, the CRO and Founder of Inside Sales Expert, discusses the tried and true ways to generate pipelines and what "fishing where the fish are" truly means.
Richard also discusses the importance and overall impact of having a brand, not just for the company itself but even for each individual sales rep to take hold of their own branding. Even more relevant today, he talks about AI and how it's going to affect sales in the coming years.
HIGHLIGHT QUOTES
Every rep needs to have a brand and a presence in sales these days - Richard: " I think that's the challenge that companies don't understand is that you need your reps to have a brand. And they have multiple brands, they have the brand of you as a company, they have the brand of themselves as a rep, the content that they should be writing, if they're writing is content related to their career. Yes, they're gonna get hired away don't pretend like they won't. And maybe some content related to being an expert in the field of what your company does."
Find more about Richard Harris:
LinkedIn: https://www.linkedin.com/in/rharris415/
Connect with The Call Guys:
https://www.linkedin.com/in/khopp/
https://www.linkedin.com/in/rpessar/
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