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April 18, 2024 54 mins

Embark on a transformative journey with our guest Matthew Smith, as we uncover the synergies between cutting-edge financial technology and the brick-and-mortar world of the construction industry. He's the innovative mind behind Truss Payments, the B2B payment platform reshaping how construction companies manage their cash flow, from instant invoice settlements to mobile check deposits. Learn how this revolutionary fintech tool is laying the foundation for a more streamlined, secure, and efficient financial future within the industry.

As we navigate the evolving terrain of banking and finance, we delve into the impact of virtual cards and instant settlements on the control and security of company spending. Matthew shares the exhilarating tale of Truss expansion, providing an insider's view on the network effect of Y Combinator and the seismic shifts in the startup funding landscape. This episode is brimming with insights on the future of industry-specific financial products, the waning of cash transactions, and the bold steps taken in embracing digital transformation in a traditionally cash-driven sector.

Closing the episode with a personal touch, our guest reflects on his passion for indoor rock climbing, drawing parallels between the meticulous strategy required on the walls and in the fintech arena. We also share a cheeky marketing strategy that's as effective as it is delightful—how delivering coffee and donuts to construction sites can build customer loyalty. Whether you're a contrarian banker, a tech-savvy contractor, or a crypto-curious listener, this is the episode where financial innovation meets the concrete world with a bang.

PODCAST INFO:
the Site Visit Website: https://www.sitemaxsystems.com/podcast
the Site Visit on Buzzsprout: https://thesitevisit.buzzsprout.com/269424
the Site Visit on Apple Podcasts: https://podcasts.apple.com/ca/podcast/the-site-visit/id1456494446
the Site Visit on Spotify: https://open.spotify.com/show/5cp4qJE5ExZmO3EwldN1HH

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LinkedIn: https://www.linkedin.com/company/thesitevisit
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