All Episodes

December 3, 2024 β€’ 52 mins

🚨 Retail marketers, denim lovers, and anyone balancing crack vs. vitamins (performance vs. brand) β€” this episode of The Snarketing Podcast is for YOU! In the biggest time of year for retail, we welcome Ashley Schapiro, VP of Marketing, Media, Performance & Engagement at American Eagle Outfitters. Ashley shares: πŸ‘– Why jeans are the secret to brand loyalty. 🌍 Lessons learned from opening 16 global markets at Coach. 😬 Her biggest career blunder (hint: pallets + oceans = chaos). 🎯 How to balance fast fashion trends and Gen Z’s fickle loyalty. Plus, we tackled the evolution of TikTok, AI’s impact on marketing, and how retail is changing forever. 🎧 Don’t miss it! Listen now to all episodes. A huge thanks to our sponsor Leadfeeder for helping us spot opportunities before they leave the site!

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Las Culturistas with Matt Rogers and Bowen Yang

Las Culturistas with Matt Rogers and Bowen Yang

Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

Β© 2025 iHeartMedia, Inc.