“People build this parasocial relationship with influencers that they love, and they feel connected to them. And I want to be that teen entrepreneur who can become like that friend or that parent figure if they want to start their own businesses and they don't have anyone who's supporting them right now,” explains Jungmin Kang, teen entrepreneur, CEO and founder of SnoopSlimes, an enormously successful designer slime company based in Austin, TX. After starting her own company at just 13 years old, this girl boss and slime enthusiast hopes to inspire other teens to go after their dreams. Today, Jungmin joins host Stefan Whitwell to talk about her journey to entrepreneurship, what she has learned along the way, and what she hopes to achieve going forward.
Jungmin attributes much of her success to her family’s support and having a strong grasp of the company’s branding and marketing strategy. As a member of Gen Z, she has been able to really connect with the trends that influence SnoopSlime’s customer base. This was especially useful in the early days when Jungmin was doing everything mostly by herself. Even though it was challenging to grow the business while going to school, Jungmin loves being an entrepreneur. She hopes her experience will inspire other young teens to chase their dreams.
When Jungmin first started SnoopSlimes, she neglected self-care and ended up burning out. Her persistence, passion, and the support of her family helped her to stay on track even when things got difficult. If you have a dream to start your own business, be persistent in your pursuit of your passion, but don’t forget to take care of yourself too. Your business cannot thrive without you, so make sure to put yourself first.
Quotes
- “Being a part of Gen Z, I'm able to really see the trends and the viral posts that really are going to engage my customer base.” (5:36-5:47 | Jungmin)
- “I want to really explore that side and help others by creating different materials, learning materials, that can also help teach others how to create their own businesses or create products.” (7:34-7:50 | Jungmin)
- “People build this parasocial relationship with influencers that they love, and they feel connected to them. And I want to be that teen entrepreneur who can become like that friend or that parent figure if they want to start their own businesses and they don't have anyone who's supporting them right now.” (9:37-9:56 | Jungmin)
- “When I first started, I think I never took care of myself well and never gave time to even reflect, and I would just burn out sometimes because I would not take care of myself.” (18:44-18:56 | Jungmin)
- “You need to take care of yourself first, because being an entrepreneur who's going to run the business if you are not there for your employees.” (19:21-19:28 | Jungmin)
- “Be persistent. This is your passion. And in the end, it will all be worth it.” (23:25-23:29 | Jungmin)
Connect with Jungmin Kang:
Connect with Stefan: https://whitwelladvisors.com/ https://www.facebook.com/ActionDaddy https://www.linkedin.com/in/whitwell To contact the host, you can schedule a meeting with him here: https://calendly.com/whitwell-advisors
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