Talking about the connectedness of FP&A and Rev Ops working together are all-star revenue leaders: Jeff Ignacio, Head of Go-to market Growth and operations at Regrow Ag, Arvind Chahal VP, finance and ops at autotrader Canada, and Drew Noel, VP Revenue, SCS Cloud. First, what is rev Ops?
“Rev Ops is the discipline of aligning go-to market strategy and execution through four key pillars: process enablement, advisory and systems excellence” (Webster dictionary definition submitted by Paul Igancio).
In this episode:
- How revenue operations and finance operations need to be working together effectively?
- The challenges and worst stories when rev ops and Finance fail to click.
- The worst “bad behavior” in a go-to-market org
- Data and cultural issues with finance and Rev Ops
- Moving career from FP&A to RevOps
- How to ensure we are defining and reporting metrics in the same way
- The importance of a “data dictionary”
- How AI will impact the operations function
- Favorite Excel function or feature
Our guests: Jeff Ignacio, Head of Go-to market Growth and operations at Regrow Ag Arvind Chahal VP, finance and ops at autotrader Canada
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