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March 21, 2024 47 mins

Melissa Pepers a futurist business designer, discusses one of the big missing pieces for CEOs in the marketing puzzle and shares how the practice of Business Design can ensure we ask the right questions to make decisions that will ultimately shape the success of our businesses.

This episode turned into a mini-masterclass as Melissa took us through TAM SAM SOM, helped even more by this Notion worksheet https://tinyurl.com/3ebje673

You can connect with Mellissa via Instagram https://www.instagram.com/reimaginers__ or LinkedIn https://www.linkedin.com/in/melissapepers, or join her Turning Points program to create limitless opportunities for yourself.

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