Premier Pain Talk-Physician And Industry Relationship Can Make A Huge Difference In Your Care - EP 9

Physician And Industry Relationship Can Make A Huge Difference In Your Care

On this episode of Premier Pain Talk, Dr. Danko has a special guest, Laura Vroon, who has been working in the healthcare industry for over 21 years. They are discussing the Industry relation side and how it is beneficial in positive patient care. Many people are not aware of how much goes on behind the scenes to bring forth meaningful products and innovative therapies. Tune in now.

 

Episode Highlights:

• Today’s guest, Laura Vroon, introduces herself. She is very passionate about helping chronic pain patients. She is from Charleston, SC; She is married with two kids who are 16 and 13.
• Dr. Danko asks about Laura’s background as she has a unique perspective from multiple angles regarding the chronic pain space.
• Laura shares about how she started at the clinical level and how she learned so much about activities of daily living and how to restore function and good quality of life for patients. 
• Dr. Danko asks Laura to share about her transition from working only with physicians to direct patient care and what was surprising to her.
• There is a lot of information out there and it is hard to decipher when patients are already going through so much.
• Support is a huge factor and understanding how much help individuals have or do not have.
• Laura shares how having her mom diagnosed with Alzheimer’s gave her a different perspective on the other side of being a caregiver.
• Laura shares about her transition from a clinical to executive role and how her desire to help patients more led her to moving into the people leader role. With so much field experience, it built her understanding of marketing and how to speak with and reach patients.
• How is the shape of Industry changing? How does it work with advocating for the patient?
• Dr. Danko shares about the fear around Industry.
• What are things in the industry that the general patient may not be aware of?
• No one is winning if patients aren’t getting better; So much time and energy is spent on bringing forth meaningful products and innovative therapies.
• Laura shares inside the corporate window of how they educate the clinical staff representatives.
• Finding the way to quality of life is the common goal around the whole Industry.
• Dr. Danko and Laura discuss the challenges they experienced around COVID, how they worked through it, and how it was so rewarding too.
• How has patient education changed?
• With many misconceptions around pain management and knowledge, Dr. Danko asks Laura to explain the outreach to colleagues, too, who may not be educated or familiar enough with what pain physicians do. 
• Dr. Danko and Laura discuss awareness and how physician’s thinking and strategies are changing to give patients more access.
• What does the future look like for the Industry? How will it continue to improve?

3 Key Points:

1. There is so much information out there for chronic pain patients. It is hard to sift and discern through it all especially when they are already going through so much which is why it is so important for everyone to be invested and involved in fighting for the individual’s solutions. It is a big opportunity for companies to have a better outreach to people and their families.
2. Dr. Danko and Laura discuss how Industry is changing the way that they interact with patients in more of an outreach scenario.
3. Partnerships with physicians and hospitals is where you reach the common goal of giving patients exactly what they need. All the online content and Social Media plays an important role in education and bridging the gap in that outreach.

Resources Mentioned:

• https://premierpaintreatment.com/
• https://www.facebook.com/PremierPainTreatment/
• Premier Pain Institute Phone #: [phone]