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March 18, 2024 56 mins

Today Jordan finally sits down with Soups Ranjan, co-founder and CEO of Sardine! We talk about Sardine, its products, and the challenges in the fraud and compliance space. We jump into the professional journey of Soups, providing insights into his background and the proactive measures taken by the company to tackle various fraud-related issues. The discussion covers a wide range of topics, including the rise of digital payment fraud, the growing trend of affiliate marketing scams, and the impact of the pandemic on fraud patterns.

 

Key highlights include the differentiation between machine learning and gen AI, the emerging fraud challenges faced by omnichannel merchants entering the digital world, and the need to consolidate fraud and compliance providers. The speakers also address the importance of collaboration and knowledge-sharing within the fraud prevention community, emphasizing the value of learning from one another's experiences. Throughout the conversation, there is an underlying theme of innovation and adaptability in response to evolving fraud tactics. The use of advanced technologies such as AI and machine learning is highlighted as a crucial tool in addressing increasingly sophisticated forms of fraud.

 

Soups Ranjan - https://www.linkedin.com/in/soupsranjan/

 

Big thanks to his company Sardine for sponsoring Fraud Boxer all of Q1 and we are so happy to share their story and for making all of the episodes this quarter possible! Please visit www.sardine.ai to learn more about how they do all the things we discussed in this episode! 

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