S13: Episode 1 - Eric Malzone Focuses on Longevity

There are things that we tend to overlook; yet, in reality, they are what we should focus on, rather than constantly chasing 'new things.' Despite all that's happening around us, we should always remain grounded, understand our foundation, and remember why we exist in the first place.

A lot of technologies exist now that can enhance our way of living and improve our health. Eric testifies to that and shares his personal experience with some of these technologies.

Eric, a native of Northern California, has a deep passion for fitness and sports. After a decade in corporate America, he founded CrossFit Pacific Coast in 2008, successfully selling it in 2017 before moving to Montana. As the host of the Future of Fitness podcast, a top-rated B2B show for over three years, Eric shares his insights. He has interviewed many executives, entrepreneurs, health science experts, and anyone fitting into the categories of technology and thought leadership advancement.

Eric shared his experience with the mattress cover they use, designed to improve sleep and notify either you or a third person if you're unwell or in need of assistance. He also discussed other wearable technologies, software, and platforms for promoting longevity.

In the upcoming year, Eric aims to concentrate specifically on women’s health and physiology. He has observed that research in the fitness industry tends to predominantly center around men.

Despite all the technologies Eric mentioned, he believes in prioritizing good basic fundamentals, which he considers more crucial than anything else in business. Emphasizing basic fundamentals, retention, and tasks unique to coaches is key.