Resilience in Life and Sales

Alex Rachal, Commercial Account Executive, at West Coast Fire and Water, was born to be a salesperson. After graduation from college, he joined an Enterprise rental sales team.  He like so many former college athletes was recruited by that firm because it values their competitive nature, discipline and drive. While the work was stimulating the pay was stagnating. He sold financial products for a while, but it wasn’t as lucrative as promised. While perusing the web, an Indeed ad for a position at  West Coast Fire and Water caught his eye. He didn’t know that much about the core business; but it was a sales position. With training and curiosity, he learned the business and is now able to sell the company’s restoration services when catastrophic events occur. He is a strong advocate of service after the sale, which enhanced his referral business.  He enjoys his work and has the resilience to accept noes in order to get to the yeses.


westcoastfireandwater.com

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