Don't Fear Inflation, Pursue 'Winflation'

DIYMarketers.com Publisher Ivana Taylor shares her "winflation" mindset that she encourages all business owners to have during this time of inflation. Instead of focusing solely on cutting costs and raising prices, Taylor urges us to listen for other ways our customers wish we could help them and come up with enticing incentives for them to do more business with us. Taylor also highlights the value of finding ways to collaborate with other businesses and following up with existing and prospective customers to meet their needs.

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