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January 30, 2024 74 mins
Brandon Butler interviews Kevin Orthman at the Shot Show in Las Vegas, NV.

The SHOT Show is the once-a-year gathering place for the shooting, hunting and outdoor industry—manufacturers, wholesalers, retailers, publishers and non-profit organizations. It’s where a passion for firearms, ammunition and outdoor equipment, plus the industry’s unified support for the Second Amendment, are on display.

The SHOT Show generates millions of the dollars in revenue that funds NSSF programs and services that help “promote, protect and preserve” the shooting, hunting and outdoor industry. Among those programs are NSSF’s government relations efforts, Real Solutions® programs such as Project ChildSafe®, the industry’s firearm safety education program; Operation Secure Store®, which helps firearm retailers prevent thefts; Don’t Lie for the Other Guy®, which works to prevent illegal straw purchases; National Shooting Sports Month each August; and the +ONE® mentoring initiative.


Topics Discussed: Moving to Japan during Covid, outdoor lifestyle, agriculture, sushi, and fly fishing in Japan, outdoor shop ideas, California living and politics, almond production and the environmental impact, shared stories of friendship and trouble making, mystery bait bucket and more.

For More Information:
Shot Show

Special thanks to:
Doolittle Trailers
Smithfly Rafts
Scenic Rivers Taxidermy

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