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February 27, 2020 11 mins
Does anyone buy anything these days without reading *at least* a handful of customer reviews first?

The answer is no… or very few.

90%, actually – that’s the percentage of consumers who read online reviews before visiting a business or purchasing a product.

It stands to reason….

People trust each other more than they trust companies.

But how can a company encourage current or former customers to leave reviews?

This podcast covers *a ton* of real-life examples of how companies have encouraged customer reviews for better credibility and conversion rates.
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