From the archive: In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing of okendo.io.
Topics discussed in this episode:
- What are ways brands can use quizzes, surveys, and reviews to make shopping more personalized
- What are the benefits of a single customer profile merging quiz, review, and survey data
- How do referrals, reviews, and loyalty programs help businesses in acquiring and retaining customers
- What role does transparency and incentivization play in data privacy concerns
Links & Resources
Website: https://okendo.io/
Shopify App Store: https://apps.shopify.com/okendo-reviews
LinkedIn: https://www.linkedin.com/company/okendo/
X (former twitter): https://twitter.com/GetOkendo
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